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  1. National Publishing Company: Marketing of Children's Fortnightly Magazine

    The Marketing Manager of National •Publishing Company—Mr R Saxena—is contemplating on the strategies he should adopt to increase the sales of Titli, a children's fortnightly vernacular published by the company. Readers are invited to send their responses on the case to Vikalpa office.

  2. (PDF) National Publishing Company: Marketing of Children's Fortnightly

    The Marketing Manager of National •Publishing Company—Mr R Saxena—is contemplating on the strategies he should adopt to increase the sales of Titli, a children's fortnightly vernacular published by the company. Readers are invited to send their ... Particularly emblematic case studies, like Xenical (Johnson & Hope, 2001), peculiarly ...

  3. National Publishing Company: Marketing of Children's Fortnightly

    The Marketing Manager of National •Publishing Company—Mr R Saxena—is contemplating on the strategies he should adopt to increase the sales of Titli, a children's fortnightly vernacular published by the company. Readers are invited to send their responses on the case to Vikalpa office.

  4. Optimize Price in the Publishing Industry

    The national publishing company experienced a transformative impact on its pricing strategy, consumer insights, and overall business performance. Empowered with the data-driven revenue and consumer insights, the company had the confidence to implement a price increase of two dollars for the first time in ten years.

  5. Cases

    The Case Analysis Coach is an interactive tutorial on reading and analyzing a case study. The Case Study Handbook covers key skills students need to read, understand, discuss and write about cases. The Case Study Handbook is also available as individual chapters to help your students focus on specific skills.

  6. PDF Darden Case Book

    The cases featured in the 2018-2019 Case Book are some of Darden's best cases from prior years. This case book adds a new consulting industry guide, a revamped company profile page, and 12 total cases . The 2018-2019 Case Book features 6 brand new cases that ... National Express Trucking (N)* Bain & Co. Transportation: 1. 1: 2. 1: 48.

  7. Sustainable socioeconomic development service for suburban population

    Sustainable socioeconomic development service dimensions, determining the suburban residents’ satisfaction from the residents’ perspectives, have yet to be contextually identified for more effective policies and strategies to benefit the targeted households. This case-based empirical research paper aims to examine the relevant sustainable suburban socioeconomic service dimensions ...

  8. National Stock Exchange: Failure of Corporate Governance

    The case explores the corporate governance challenges that arose at the National Stock Exchange (NSE), India's leading stock exchange. Chitra Ramkrishna served as the Managing Director and Chief Executive Officer (MD and CEO) of NSE from 2013 to 2016.

  9. Stefanini: Building an Ecosystem Strategy in the Age of AI

    The case describes the growth trajectory of the Stefanini Group, from humble beginnings in 1987 as an IT training services company to one of the few truly global companies in Brazil. By September 2024 it had subsidiaries in more than 41 countries and turnover of over USD 1.6 billion, with 60% of revenues from international operations. Over almost four decades of existence, the founder/CEO ...

  10. Case Study

    SHORT CASE STUDY NATIONAL BOOK COMPANY. Delia de los Reyes was the founder and president of a publishing company specializing in Collegiate Textbooks. Because of her personal ability, expertise, and effective marketing promotion, the company grew rapidly and its sales of 10,000 in the first-year reach Php 10 Million five years later.

  11. Case Analysis: National Publishing Company

    Strategy: National Publishing Company should come up with a new magazine called as"Titli plus" which will be targeting the age group ranging 12-14 years (i.e. VIII- Xclass). Supportive arguments: Based on study, it is evident that with increase in age group the readership is increasing till the age of 11 years and after that it is ...

  12. Case Study: What Role Should a Company Play in a National Crisis?

    Case Study: What Role Should a Company Play in a National Crisis? Sahan Kumara couldn't believe what he was seeing online. Two hours earlier, a tsunami had hit Indonesia, sending a wall of water ...

  13. The Ivey Difference

    With over 50 years of case publishing experience, Ivey Publishing is a world leader in producing business case studies with a global perspective. Our busines...

  14. National Publishing Company Products

    Address: Grapevine, TX 76051. Email: [email protected]. Phone: 1-817-551-1500. International: 1-817-551-1500. *Our Corporate Office Location is not a physical store and is not open to the public at this time. Company Info.