what is your long term goal essay

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Career Goals Essay For Scholarships (With Examples)

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Scholarship programs often want you to write a career goals essay to see that you have a clear plan for how you’ll apply your education to a specific career path. This helps show a scholarship committee why you’re seeking funds for the next step on the path toward your success.

Answering “what are your career goals” effectively can help increase your odds of impressing landing a scholarship opportunity. If you’re a prospective student applying for scholarships, this article will provide tips on how to write a career goals essay, along with essays on career goals examples to help you get an idea of what scholarship committees are looking for.

Key Takeaways:

When you’re writing a career goals essay, make sure to write about the goals that are relevant to the scholarship.

Be honest and use your own voice to stand out in your scholarship essay.

Go into detail about how the scholarship will help you achieve your goals.

What is a career goals essay?

Why scholarship essays ask about career goals, example career goals essay prompts, career goals essay examples, tips for writing a scholarship essay about career goals, what to write in a career goals essay if your goals have changed, career goals essay for a scholarship faq.

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A career goals essay is a personal written explanation that discusses your background, why you’re interested in participating in the program, and what career you’d like this degree to lead into. A scholarship essay functions to explain why you want to achieve your professional goals and how you intend to get there.

In almost every application process, a portion asks the candidate to answer an essay question. When applying to an educational program, like an MBA, the essay prompt usually relates to your career goals .

Scholarship essays ask about career goals to assess your enthusiasm for the program, learn more about how the scholarship will help you, and ensure that you’ve considered how the program will help you achieve your goals for the future:

Assess your enthusiasm. Passion is important for scholarship administrators, and if you’re able to articulate your enthusiasm for a specific career path , it will show that you’re determined to meet the requirements to reach that goal. The most specific and well-thought-out your essay is, the easier it will be for a reader to understand your devotion and commitment to the program and the field it will allow you to enter.

Learn how the scholarship will help you. Having a firm grasp of your career goals is great, but it’s equally important that you express exactly how the specific program relates to those goals. This shows that you’ve researched the merits of the program and understand exactly how it fits into your professional goals.

Show you’ve considered your future. This goes along with the first two points — show that you know how to set goals and consider the path toward achieving those goals, and you’ll have an easier time convincing the reader that you’ll know how to set goals while participating in the program. They’ll see that you know how to prioritize education because you have a clear vision for navigating your career path.

While some scholarships might come right out and simply ask, “What are your career goals?” most will rework the question into something different that still accomplishes the same goal.

Below are some examples of career goals essay prompts that a scholarship program could pose to its applicants:

Discuss your career goals. Many scholarships prefer the most direct approach when giving an essay prompt to their applicants. This type of question gives the candidate a lot of wiggle room to discuss their passions, motivations, and career goals.

Where do you see yourself in 10 years ? This question is often used as a prompt for a career goals essay because it gives the applicant a timeline to describe their aspirations. It forces them to be realistic about where their career will be and how they will accomplish this within the next ten years.

How will this scholarship contribute to your professional success? A scholarship committee wants to be sure that the money they’re giving will contribute to a student’s overall professional success. This question asks about the applicant’s game plan in the long-term and evaluates how this program is going to assist in their future.

What is your dream job ? Since a dream job is often categorized as a person’s career goals, this is a common question phrasing in scholarship essays. Asking about a candidate’s dream job answers whether this program aligns with the student’s long-term career goals.

What matters most to you and why? Sometimes, a scholarship essay prompt won’t ask about your career or future at all. Instead, they’ll ask a question like this that assesses your motivations , values, and character.

Use these examples of career goals essays for scholarships to help write your own. Pay special attention to how they’re organized, rather than the content, to inspire your own career goals essay:

Career goals essay example 1 – Discuss your career goals

When I was six years old, I was riding bikes with my older sister around our neighborhood. She had just taught me how to ride, and I was excited to have to freedom to explore with her. When she was rounding a particularly difficult bend to see around, a car happened to be coming along at the same time. It struck her. That bike ride changed our lives forever. Over the next year, I went with my sister every Tuesday and Thursday to her physical therapist ’s appointments to help her regain walking strength. Watching her physical therapist patiently assist my sister back to becoming herself awoken something in me. A passion for helping others in the same way eventually turned into a career goal of becoming a physical therapist myself. I decided to get my bachelor’s degree in exercise science. After graduating in 2019, I knew that the next step for me was to attend a graduate program in physical therapy. I was accepted to Lassell University Master of Science in Rehabilitation Services. This presented me with my latest goal along my career path, and I’m eagerly waiting to start. This scholarship would help me afford the wonderful opportunity to be a part of the Lassell University class of 2023, allowing me to continue working towards my ultimate career goal of becoming a physical therapist and helping others to become themselves again.

Career goals essay example 2 – Where do you see yourself in ten years?

In ten years, I will have been successfully running my own construction business for about five years. I’m currently a second-year student at the University of Texas, pursuing a master’s degree in business administration. I decided to get my MBA because I knew it would be a positive asset toward my long-term career goal of owning a construction business. In my high school years, I worked as a construction apprentice for a local business. I loved many aspects of the business, such as building something from nothing. I knew that I wanted to incorporate this work into my long-term career, but I didn’t want to work as an apprentice . This led me to pursue business. In ten years and with the help of this scholarship, I will have graduated with my MBA almost a decade prior . After graduation, I plan to take a business administration internship with a carpentry business to help myself get a footing in the field. After about two years of this, I will have started my own construction business.

Career goals essay example 3 – What matters most to you and why?

The people I surround myself with matter most to me. Whether it be my relatives, friends, or professional acquaintances, I always care the most about the happiness of the people around me. Making the people around me happy matters the most to me because I truly because we find our happiness through others. I believe that this drive to make a positive impression on the people around me is what drove me towards a career as a nurse . I always thought of hospitals as places where people need someone to support them and make their day a little happier. I wanted to be one of those who spend their careers positively impacting people in need. This scholarship will enable me to finally afford nursing school and go after my dream job full force.

Career goals essay example 4 – What are your short- and long-term career goals, and how will earning this degree contribute to achieving those goals? Please provide a minimum of 200 words.

My short-term career goals involve working directly with underprivileged young people to increase the literacy rate in my community. As a student of an underfunded and understaffed school, I’ve seen firsthand how much of an impact early literacy education makes on long-term achievement. It broke my heart to see my peers embarrassed at their struggle with reading at an advanced age, and this shame added another dimension to their lack of opportunity. Being a literacy educator for young people would allow me to serve this community directly to show them not only the necessity of strong written communication skills, but the joy of reading for pleasure. This program focuses specifically on early literacy, and would provide me a direct route to a career in serving the community I hope to serve. As for long-term career goals, I hope to one day create a program where socioeconomically parents can bring their children for literacy education, not only to increase their ability to navigate the world of language, but also to instill confidence and joy in the written word. What drew me to this program was that it also has administrative, legal, and business dimensions that would set me on the path toward achieving this goal.

Here are some tips to keep in mind for writing a career goals scholarship essay:

Write about goals relevant to the scholarship. Although you may have many different kinds of goals for your personal and professional future, a scholarship essay only discusses objectives that are relevant to the program you’re applying for.

Be honest. Applying for a scholarship is stressful because the applicant’s education is usually reliant on receiving these funds in one way or another. Even though it’s tempting to exaggerate your skills or pretend you’re more passionate about something than you are to make yourself a more competitive applicant, it’s a bad move.

Use your own, unique voice. The essay portion of a scholarship application is your chance to stand out by using your voice. Nobody else, regardless of their academic or professional achievements, is you. Make this clear in your career goals scholarship essay by keeping your unique written voice engrained in the words you produce.

Be specific. A big reason that scholarship committees ask applicants to write a career goals essay is to determine how prepared they are in planning their long-term professional goals. They aren’t interested in providing a scholarship to students who aren’t going to follow through with their career plans.

Explain long and short-term goals . Even if the essay prompt asks you to describe where you see yourself in ten years, you still need to tell them the steps leading towards this picture of success.

Include the short-term goals that add up to your larger career objectives in your essay response. Explain how accomplishing the smaller goals gives you an advantage when tackling long-term ones.

Explain how the program and scholarship will help you. Before writing your career goals essay, consider how this program and scholarship will help you in your career. The answer to this question is essential.

Follow the essay formatting guidelines. This may sound obvious, but it’s surprisingly easy to forget this step when your essay is finally flowing and when you’re scrambling to get it submitted on time.

Check, double-check , and triple-check the essay guidelines for content, word count, and formatting requirements. If you miss any of these steps, your essay may be immediately disqualified no matter how good it or the rest of your application is.

Many times career goals essays are written by students who have already completed at least some college or are applying to a post-graduate program and need more money to continue.

There’s a good chance that your career goals have changed since you started or graduated college. For example, say you wanted to be an engineer , so you got your undergraduate degree in engineering but realized you didn’t like it after working in the industry for a few years.

You decided that nursing would be more up your alley, and now you’re applying for a scholarship for a nursing program. While this isn’t unusual, it can make it more difficult to write a career goals essay since your past work doesn’t necessarily match your future goals.

In this case, you’ll simply need to explain why you changed your career path and why this next one is the best choice for you. Share your decision-making process to show that you haven’t taken the switch lightly, and talk about what you’ve already done to try to pursue this path.

How do you write a career goal for a scholarship essay?

You write a career goal for a scholarship essay by sharing your passion, explaining both your long- and short-term goals, and relating your goals to the scholarship.

Explain why you want to pursue the career you’re pursuing, where you hope to be in the future and how you plan to get there, and how the scholarship will help you do this.

How do you describe your career goals in an essay?

You describe your career goals in an essay by explaining what you want to do in your career, why you decided on this career path, and what you’ve done so far to make that a reality.

You can usually work these factors into any prompt you receive, so think through them before you start writing so that you can use them as an outline of sorts.

What are career goals examples?

Examples of career goals include:

Working as a grant writer for a nonprofit organization.

Becoming a department manager and eventually an executive in your field.

Owning your own plumbing company.

Caring for underserved communities as a nurse practitioner .

What are some goals for success?

Some goals for success include growing in your role, building your network, and finding joy in the job. Most careers don’t just happen overnight and require you to set the right milestones that work best for you. Not everyone will have the same goals for success.

How do you start a career goals essay for a scholarship?

You can start a career goals essay for a scholarship by directly answering the prompt. Most scholarship prompts include a word count of between 200 and 500 words, so it’s essential that you immediately respond to the prompt. Attention-grabbing sentences and narratives can be helpful for setting the scene, but an efficient and direct answer will show a clarity of mind that helps enhance the quality of your answer.

BLS – Career planning for high schoolers

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Sky Ariella is a professional freelance writer, originally from New York. She has been featured on websites and online magazines covering topics in career, travel, and lifestyle. She received her BA in psychology from Hunter College.

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How to Write an Awesome Essay About Your Career Goals

• Before you begin, ask yourself a few key questions like:
• What are my short-term and long-term career goals?
• Where do I see myself in ten years?
• What events in my life have led me to have these goals?
• What major will help me reach my goals?
• What skills do I need to reach my goals?
• What impact do I want to have on society?

Career Goals Essay Template

Need more inspiration.

After you brainstorm the responses to these questions, look for common themes, or pick out the most interesting stories. You can build your main essay “thesis” or idea around this.

Once you’ve got the main idea, create an outline to put your ideas into essay format. This will give you a general idea of structure.

You can use the career essays template below to give you some ideas. But remember that some rules are meant to be broken, so don’t be afraid to be innovative and think outside the box!

Also, when you’re done, head over to Going Merry to apply for the Career Goals scholarship essay bundle (one essay, one application, multiple scholarships!). You might as well make that essay count. Sign up for Going Merry to apply for scholarships more efficiently.

Here’s a paragraph-by-paragraph breakdown:

Paragraph 1 : Establish the main theme of what you’re going to talk about. It should also grab the reader’s attention. For example, instead of starting your essay with something generic (e.g. Ever since I was a little girl, I wanted to be a zoologist), get creative with it! Try something like My greatest memory as a young girl was going to the zoo for the first time or While most kids play house or school, I always wanted to play zookeeper.

Paragraph 2 : Elaborate on what inspired your career goals. Perhaps it was a relative, a TV show, or simply an experience that you had. Remember that old writing adage, “Show, don’t tell.” In other words, try to demonstrate your interest with story or description. 

Paragraph 3 : Discuss your short-term career goals and your intended major. How will your intended major help you reach these goals? What skills do you need to learn to reach them? At the end of the paragraph, try discussing how your short-term goals can help you achieve your long-term goals.

Paragraph 4 : Focus on your long-term goals and the impact that you hope to have on society. If you’re not sure what your long-term goals are, don’t sweat it; they’ll probably change anyways. You can instead focus on the difference you’d like to make overall. And don’t worry too much about the size of the impact…remember that just doing what you’re truly passionate about has a massive impact on those around you.

The last paragraph is your conclusion. You can use this paragraph to summarize what you discussed in the previous few paragraphs. If you want to be even more creative, try ending your essay with a question for your readers or a new insight. Good luck!

And now that you’re ready with that essay, put it to good use! You can recycle that same essay, when applying for the Career Goals Scholarship Bundle. We’ve joined together multiple scholarships (all requesting essays on career goals), into just ONE simple application! See more info here , or just sign up to get going.

Check out examples from other students just like you. Here are links to some great career goal essay examples:

• Example 1  
• Example 2  
• Example 3  

Or maybe you’re looking for help with an academic goals essay — we’ve got you covered there too.

Also, check out this helpful list of the 10 most common scholarship essay topics !

Sign up for Going Merry today, and upload your career goal essay right to your profile. It’s that easy!

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Tips for mba applicants: the short-term and long-term goals essay.

When you're applying for a Master's in Business Administration (MBA) program , the short-term and long-term goals essay is an essential element of your application. Effective creation of this essay requires a clear strategy, covering all the subtle nuances of a successful response. This is your opportunity to convey to the admissions board, intelligently and succinctly, your top-notch qualifications, your future vision, and your goals as a successful business leader. Perhaps most importantly, you must elucidate why their MBA program is the perfect one to help you reach your highest aspirations.

Read on to learn expert tips for crafting a compelling short-term and long-term goals essay that details your aspirations as an MBA student and a successful leader.

What Is the Short-Term and Long-Term Goals Essay?

The specific wording of the short-term and long-term goals essay request may vary from one graduate program to another, but all MBA admissions teams rely on this essay to help determine if you’re a good match for their program. You will be asked to explain why the MBA program to which you’re applying is essential for achieving your career goals. In many cases, the essay requirement includes several questions; you must carefully consider all of them and address all of them within your essay.

The questions you’ll see in the MBA short-term and long-term goals essay request are likely to include:

• Why did you select this MBA program?
• How do you envision this MBA program further transforming your personal and professional growth?
• What professional benefits do you hope to attain from this MBA program?
• How do you envision your post-MBA future?
• What are your short-term professional goals?
• What are your long-term professional goals?
• How will this MBA program help you achieve your short-term and long-term goals?

To answer such specific questions thoroughly, you need a clearly defined sense of self-worth: an honest view of your personal qualifications, skills, experiences, and aspirations. You also need detailed thought and communication skills. Convincing the admissions team that you are an ideal candidate requires a concise, compelling response.

Drafting the Short-Term and Long-Term Goals Essay

In order to define your short- and long-term professional goals, you must have a specific understanding of the differences between them:

Short-term professional goals help define where you envision yourself immediately after attaining your graduate degree. They offer precise indications of your intended career path, including your preferred type of industry, company, role, skills, and responsibilities.

Long-term professional goals describe how you envision your career development well into the future, perhaps 20 or more years beyond graduate school.

Gather the important materials that detail your professional history: your CV, current or previous work evaluations, awards, certificates, and letters of recommendation. Use these materials to identify your unique professional strengths, skills, past experiences, and goals.

Carefully build a list of reasons for applying to the MBA program you've selected. Examine the program's published literature, keeping a keen eye out for specified educational outcomes that are closely aligned with your personal and professional goals.

Now it's time to draft your short-term and long-term goals essay. You're well prepared, armed with a full complement of information about your own strengths and those of the program to which you’re applying . Without regard for sentence length or structure, answer every essay question as fully and clearly as possible. Consult your documents for appropriate wording, titles, dates, and other important details. Brainstorm every idea and put it in writing. The resulting paragraphs will be your rough draft, which you’ll now set out to polish.

Refining the Short-Term and Long-Term Goals Essay

Start refining the paragraphs into concise, compelling statements that speak directly to the point. It’s important to set an optimistic tone from the start. Express yourself confidently, decisively, and clearly. Weave appropriate examples into your short-term and long-term goals essay, taking care to answer the questions fully, without exceeding word-count limits.

Use these five tips to craft an impressive, persuasive essay:

Immediately Command the Reader's Attention Begin with compelling statements describing your long-term professional goals and summarizing how your past experiences inform your vision of the future. Provide a synopsis of your strongest achievements and explain how they inspire your MBA goals.

Convey the Significance of Your Goals Widen the context of your goals by explaining why they are important to you and how achieving them will serve a greater good. Emphasize your analytical skills by identifying a problem you wish to solve in your career, and describing the benefits that may result.

Highlight Your Qualifications Promote yourself as the ideal person to achieve your long-term goals. Discuss your passion for success, detailing your relevant professional skills, specific work experiences, and related achievements. Summarize how your unique history and qualifications inspire and qualify you as the right person to achieve your post-MBA professional aspirations.

Discuss Your Program-Specific Goals Focus on the opportunities offered by this MBA program: the knowledge and skills you hope to develop, faculty members with whom you hope to study, local internship and employment that this program can help you pursue, and so on—all items that are unique to this MBA program, rather than common to many. Discuss your ambitions for expanding and strengthening particular skills during your time in the program. Detail ways in which you plan to utilize the unique benefits which your chosen program can provide.

Conclude With a Call to Action Your concluding paragraph should discuss the ways this MBA program will help accelerate your professional growth. Discuss your short-term goals by describing your immediate, post-graduation career plans and the ways in which they’ll empower you to reach your long-term goals. End your short-term and long-term goals essay with a confident call to action, requesting admission based on your clearly defined passion, personal qualifications and aptitude for successfully realizing your professional goals.

Make your goals your reality

Develop your business acumen, enhance your global perspective, and build a lifelong network in CSUMB’s Responsible Business Online MBA program . The entirely online curriculum offers in-depth experiences across the full spectrum of business administration, delivered with the flexibility to fit your schedule.

Take the first step toward the success you envision. Schedule an appointment with one of our Admissions Advisors today.

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What Is a Career Goals Essay?

An opportunity to expand, what to avoid in a career goals essay, final thoughts, how to write a career goals essay.

Updated January 15, 2024

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As the name suggests, a career goals essay is a personal document that outlines your professional plans.

It describes your educational and work history, and your ambitions for the future.

A career goals essay is generally used in three situations:

• When applying to a school or college
• When applying for a scholarship to fund education
• When applying for a new job

It allows the reader to better understand your personality and fully appreciate why you are making the application.

Career goals essays help admissions staff and hiring managers to select the ideal candidates for a position.

What Should a Career Goals Essay Contain?

A little backstory.

This essay is an opportunity for you to allow your personality and experiences to shine, so avoid generic statements.

The document should be personal and concisely describe your life experiences.

You should explain why you have chosen this career path.

If there was a pivotal moment in your life that led you to this application, be sure to highlight it.

Outline Your Goals

The main focus of the essay should be your goals for the future.

Readers want to see that you are ambitious and driven, with a genuine passion for the role or course you are applying for.

These career goals should be split into your short-term goals (looking over the next one to three years) and your long-term goals (which might look as far as 10 years into the future).

Show How This Application Will Help You Reach Your Goals

Critically, your career goals essay must show how this degree or job will help you achieve your goals .

If your long-term goal is to become a veterinary surgeon, studying a veterinary medicine program will obviously be essential.

However, your goal may be more nuanced than that. For example, you might want to become an expert in a particular piece of technology or software. Your application must show how your success in this role will enable you to become an industry leader.

This will also emphasize to the reader that you have done your research and understand the skills required for that particular sector.

You will have likely submitted a CV and covering letter at other points throughout the application process.

Remember, your career goals essay should complement these documents rather than repeat them.

This letter allows you to expand on the points mentioned in the earlier documents, aligning your previous experience with your goals for the future.

If you are writing a career goals essay as part of an application for a new job, be sure to refer back to the job description and person specification.

These documents highlight the exact type of individual the employer is searching for, so be sure your career goals essay matches the content in them.

Most career goals essays will be submitted via email, so an appropriate title is essential.

‘The Career Goals of [Name]’ isn’t a title that will make you stand out from the crowd.

Don’t forget, whether you are applying to a school or an employer, the reader will have the job of sifting through hundreds, if not thousands, of applications .

Where candidates have very similar experiences and education, their creativity and personality will be used to make the final decision.

Example titles:

How a Digital Marketing Degree Will Allow Me to Support Sustainable Businesses

How My Next Role in Nursing Will Help Me Help Others

An Introduction

Your introduction should set the theme for the essay, and crucially, outline your why .

Many candidates find the introduction the most challenging part of the essay to write. Therefore, it often makes the most sense to write it last.

Your introduction should be an honest and personable account of why you have chosen this field of study.

Starting with a generic opening paragraph will not inspire or motivate your reader. Stay away from phrases such as “I have wanted to be a lawyer ever since I was a little girl.”

This sentence tells the reader very little about your current aspirations.

It can also damage your integrity, as we all know most small children dream of being a movie star or astronaut before the job of lawyer ever springs to mind.

Example introduction:

Most individuals in the US are lucky enough to never need the law to protect them. However, many fail to see how the intricate details of the constitution support their life every day. I have a particular fascination with criminal law after being introduced to the field by a family friend. The monumental impact a lawyer can have on the life and welfare of an individual truly astounded me, and I have spent the years since investigating the effects of the American legal system. This is why I have tailored my education so far to prepare me for a legal career. I work every day on developing my research and analytical ability, and now feel ready to dedicate myself fully to the legal field.

School-Specific Content

Admissions staff, tutors and hiring managers want to know that their applicants have done their research.

You can show them that you have done yours by adding a small paragraph straight after your introduction showing why you chose this school to study at or this company to work for.

First example of school-specific content:

[Insert company name] has an incredible global reputation, with clients in every continent. I can see that staff retention rates are incredibly high, indicating strong career opportunities and the prospect of continuous development. The company values show that diversity and integrity are of the utmost importance, and I would love the opportunity to work for an organization whose principles align with my own.

Second example of school-specific content:

[Insert school name] is well known for producing the highest caliber of graduates, with an excellent global reputation. The school leaderboards show that the grades from [insert school name] ranked within the top five in the country for the past 10 years. I would be proud to associate myself with an establishment that holds itself in such high regard and am thrilled at the prospect of learning alongside the best.

Your Long-term Vision

Remember, it is crucial you show why and how you are actively working towards these goals. For example, merely stating, 'My long-term goal is to become a lawyer with my own practice’ is worthless.

The reader wants to see how this goal aligns with your personality and why you have chosen this route.

The goals set out in this essay should be precise and meaningful .

Example of long-term vision:

Law is an area of study that affects us all. The law protects us, and I am fascinated by its impact on both an individual and global scale. Of course, I want to graduate with a top-class degree, but I am also passionate about the connections and network I will build along the way. My goal is to open my own practice one day, specializing in family law. At the moment, I volunteer in my local practice, gaining experience and building a network that will help me later in my career. I believe the combination of world-class education and hands-on legal experience will help me to achieve this ambitious long-term goal.

Your Short-term Vision

Next, it is crucial to discuss your short-term goals .

If you're applying to school, your short-term goals will explain what you aim to achieve throughout the degree or program.

For a job application, these goals will outline your targets for your first year in the role.

Example of short-term vision:

In the short term, my goal is to build a network in the legal sector. I have already begun doing this through my weekly volunteering role. However, this degree will undoubtedly allow me to meet a much broader spectrum of people. I am excited to curate this network with a range of legal specialists, from students at the start of their careers to tutors with many years of experience in the industry.

The Conclusion

As with any essay, your conclusion should summarize what you have discussed throughout.

You should not throw in any new ideas, subjects or theories at this point. Otherwise, it indicates to the reader that you have not cohesively written the essay.

Your conclusion should be about the same length as the introduction, mentioning your final goals and the name of the establishment you are applying to.

You must outline again why you want to work for this company or study at this school. Using a statistic or fact will show that you have conducted thorough research.

Example conclusion:

I am immensely excited to begin my experience with [insert school name]. Ultimately, this education will allow me to fulfill my dreams of becoming a lawyer and one day opening my own practice. I will bring hard work, determination and enthusiasm to the law school, never forgetting why I began this journey.

Vague or Weak Statements

Every sentence in your essay should be specific to you.

For example, statements such as ‘I want to study medicine because it will allow me to get a good job’ does not show the reader that you are passionate or enthusiastic about this position.

Discussing Financial Remuneration

Whether the essay is aimed at a prospective employer or a college admissions office, they want to see why you want the position personally.

Someone solely focused on the financial rewards will likely not have longevity in the career.

Controversial Topics

Of course, there will be times where politics and current affairs are relevant to the discussion.

However, showing a one-sided argument that doesn’t align with the readers can alienate your application before you even begin.

A career goals essay is an opportunity for your personality to shine through. It isn’t a test of who has the best grades or the most experience , but a chance to show how this job or degree can change your life.

Although the reader is excited to hear about your goals, they are more interested in how this role links to your ambitions.

Be sure to constantly reflect upon how obtaining a place on this course, or securing the job role, is intrinsically linked to your goals.

A word limit is often applied to career goal essays. Where there is no limit, be sure to write no more than 1,000 words.

This piece should be concise and to the point, showing the reader you can effectively convey your thoughts and ideas.

You might also be interested in these other Wikijob articles:

Or explore the Jobs & Careers / Career Planning sections.

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Question on short-term / long-term goals essays

I'm applying to several M7 deferral programs, and I've read that for the 'short-term and long-term goals / why [school]' essays you should mention specific firms/companies you might want to work for post-MBA. This seems a little weird to me so I was just wondering if anyone can corroborate if this is good advice or not?

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Accepted Admissions Blog

Everything you need to know to get Accepted

February 29, 2024

• Writing Your Career Goals Essay

Check out all the blog posts in this series:

• Identifying the Ingredients of a Winning Essay
• Finding a Theme for Your Statement of Purpose
• Revise and Polish Your Application Essays

Your career goals essay demands a laser-like focus. A personal statement, by contrast, allows for some flexibility in its content, though you can – and often should – discuss your career goals. But a career goals essay has a particular and packed agenda. In fact, the prompt for a career goals essay could actually include multiple questions, and in such cases, you want to make sure you address each of them.

For example, in 2022, Kellogg asked applicants to its one-year program to respond to the following prompt: “Please discuss your post-MBA career goal, the current experience you will leverage to support the transition, and the Kellogg 1Y opportunities that will help you reach this goal.” 

This prompt has three parts: (1) What do you want to do post-MBA ? (2) Why is the 1Y program appropriate for you? And (3) what experience has so far prepared you to succeed in your target role? 

So, always pay close attention to your target school’s prompt to ensure that you answer all the questions within its “single” question. 

Three elements of a successful career goals essay

In addition to having a distinct theme , your career goals essay should achieve the following:

• Highlight specific career achievements. Choose from your most notable or defining experiences. These could be related to your work, community involvement, or extracurricular activities. The experiences you select should showcase your leadership skills , creative thinking, collaborative abilities, and personal reflections about what you learned or gained.
• Explain why your experiences and influences make your career goal a logical and wise choice.
• Demonstrate why you are suited to a particular field as a result of your education, experience, abilities, and enthusiasm. Ideally, the material you choose to include will also allow you to prove your knowledge about industry trends and suggest how your abilities and strengths can help you contribute to that field.

It’s a very tall order to achieve all this.

Putting these elements together to create your goals essay

Let’s take a look at a sample MBA Goals Essay and see how these three key elements are incorporated.  

You should be able to easily recognize why the writer’s opening is attention-getting for all the right reasons. The writer introduces herself as the supremely busy executive she visualizes becoming in the future. She trades large amounts of stock, rushes off to a Zoom conference, hurries downstairs, flags down a taxi, then hops on a plane. As she describes this whirlwind of activity, we can practically feel her heart pumping.

After establishing her voice and personality in this opening, she offers context for her MBA goal. Notice that in writing about her work as an accountant for a major firm, she provides relevant details, including how many years she has been in the field, her bilingualism, and her specialty area as an auditor. This information is her springboard to explain why she is pursuing an MBA: she’s bursting out of her limited role as an accountant. Her eyes and ambition are set on a larger playing field as an international investment manager.

Write an essay, not a list or CV

Outstanding career goals essays are not lists of an applicant’s roles and achievements. Instead, they have a narrative flow and arc that convey the candidate’s palpable excitement about their career choice. This writer’s enthusiastic, dreamy first paragraph achieves this, and she returns to that image at the end, where she paints her idealized (if frantically busy) future. She also proves her seriousness by noting that she registered for the CFA exam.

Connect your career goals to your reasons for choosing a particular program

Many essay questions, especially those for MBA programs , will ask why you have chosen the school you’re applying to. Be prepared to respond knowledgeably and enthusiastically. And the only way to become knowledgeable – and enthusiastic – is by visiting campus in-person or virtually, attending student recruitment meetings, participating in forums, reading student blogs, watching videos of students speaking about their experiences, communicating directly with students and/or recent alumni, and otherwise doing your homework. As part of your research, make sure you have familiarized yourself with the courses and specializations that are relevant to your goals.

Summary Tips

• Focus on answering each and every question asked in a career goals essay prompt. Often, there is more than one.
• Highlight specific achievements vividly and in a way that shows that your career choice is logical for you.
• Do the research so you can write about why the school is a good fit for you and do so with genuine enthusiasm.

In the next post in this series , we’ll explain how to take all this advice and apply it to create an exemplary first draft.

Work one-on-one with an expert who will walk you through the process of creating a slam-dunk application. Check out our full catalog of application services . Our admissions consultants have read thousands of essays and know the exact ingredients of an outstanding essay.

By Judy Gruen, former Accepted admissions consultant. Judy holds a master’s in journalism from Northwestern University. She is also the co-author of Accepted’s first full-length book, MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools . Want an admissions expert help you get accepted? Click here to get in touch!

Related resources:

• The Winning Ingredients of a Dynamic MBA Goals Essay , a free guide
• Grad School Personal Statement Examples
• Focus on Fit , podcast Episode 162

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Career Goals for MBA Aspirant in 150 Words

• Updated on  
• Apr 15, 2023

If you are someone who is planning to apply for MBA , you must be well-versed in the fact that you will be expected to produce certain essays that help the university understand your motivations for pursuing that degree. Most universities will expect you to begin your essay with your career goals in 150 words, and while this might seem like an easy task for some, it can be extremely daunting for others there are several things that everyone needs to keep in mind. The career goals you provide will help those reading your application assess if you are motivated enough to pursue the degree and if you have what it takes to successfully pursue it. So, while presenting your career goals for MBA aspirants in 150 words, you must mention your short-term and long-term goals for your MBA essay in an impactful and precise manner. It is normal to feel uncertain about how to make a statement in as little as 150 words so here is all the information you will need while attempting to answer this question.

This Blog Includes:

How to tackle career goals for mba aspirants in 150 words, essentials to include, quintessential details, don’ts, tips for writing short-term and long-term goals for mba, tips for career goals for mba essay.

There are numerous different ways in which you can approach this question. You can choose to be course-specific, industry-specific or position-specific. The trick with every way that you approach the question is that you build your answer in a way that supports your argument of how the specific thing will help you achieve your long-term goals. If you are writing with the specific course you wish to study in mind, it is important to let the university know how that course from their university will help you achieve your short-term and long-term goals for the MBA essay . You can also choose to mention how a specific faculty member from the university can be instrumental in your growth.

If you are being industry-specific or position-specific, those 150 words must comprise why you wish to work in that specific industry or at that specific position and how the college you are choosing will aid that development and how, in the end, all of this will add up to your professional growth and trajectory.

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While drafting career goals for MBA aspirants, there are various essentials that you need to keep in mind which might range from mentioning the chosen industry to creating a career plan. Let’s first understand the basics you must add to your career goals:

• Particular Industry : Write your specific domain and industry emphasizing why you want to work in it.
• Particular Positions : Once you have mentioned your industry, the next thing is to write about the career profile you want to pursue.
• Connection to Your Academic & Professional Records: While writing career goals for MBA aspirants, it is extremely important to link your academic and professional milestones with your aspirations to sketch out your career journey.
• Association with your Career Goals : Connect your mentioned objectives with your career aspirations and explain how you plan to fulfil them through this degree.
• Community Agenda i.e. how the degree will help you in making your contribution towards the community.
• Expected Outgrowth
• Unique Career Plan

Things to Keep in Mind

While the above-mentioned essentials can be a sure-shot guide to writing career goals, there is a host of other stuff that can help you in making an impressive list. Here is a list of the Do’s and dont’s that you must keep in mind while summing up career goals for MBA aspirants in 150 words:

• Keep it specific and personal.
• Highlight your short-term and long-term career goals in the MBA essay
• Carve out your interests and link them with your career goals as well as plans. 
• Make the article succinct and to the point.
• Always write something easy to talk about.
• Must include Education specific content and your ambitions in life in brief.

For instance, why you have chosen a certain business school, why you want to study under your chosen professor and what kind of exposure and outgrowth you are expecting to reach closer to your goals.

• Avoid elaborating on those career goals which don’t resonate with what has been asked in the essay.
• Mentioning activities or educational background not relevant to the career goals.
• Avoid being too vague and ambiguous.
• Do not beat around the bush.
• While mentioning your industry is important, don’t overdo it and keep the essay concise and coherent .
• Why these certain goals?
• When or how they were conceived?
• What past experiences/events make you feel that your set goals are realistic?
• Also, explain the significance of the goals in your life.

This can make your essay more personal and interesting.

As career goals will play an indispensable role in your MBA essay in 150 words, it is essential to know how you can efficiently incorporate them into your answer. Here are some insights into crafting the best short-term and career goals for your MBA essay:

Mention the major career goals you look forward to fulfilling post-MBA

This will include your short-term and long-term career goals post MBA and while drafting these, it is crucial to be precise and put an extra emphasis on showing a career map of what you look forward to. That’s why you should mention the industry you aspire to work in, the job position you want, and how you further aim to climb up the hierarchy accordingly.

Concisely elaborate upon why these goals are important to you

Showing your interest and passion for your short-term and long-term goals in your MBA essay can also help you impress the admission team. Give a unique and interesting reason why you want to pursue a certain industry or job role and connect it with the MBA course you have opted for!

Make it specific to the academic institution

Another imperative pointer to add to your career goals for MBA aspirants in 150 words is to connect your content with the school/college/university you are applying for as it will help the admission committee assess your interest in applying to a certain institution.

Examples of Career Goals for MBA Aspirant in 150 Words

It is always easier to understand how to go about a specific thing by looking at examples of it. Here are free career goals essay samples for MBA aspirants in 150 words:

My long-term goal is to secure the position of a senior (job position) manager in a company that caters to (industry needs). I aspire to create a significant impact in a dynamic and ever-changing industry and to advance the development and growth of such a corporation. I strongly believe that pursuing an MBA degree (specialization if any) from your university will help me develop a skill set that will be instrumental in both my personal and professional growth. I believe that through the duration of the course, I will be provided with ample opportunities to strengthen my leadership and administrative skills and they will help me contribute to the industry. I also believe that pursuing this course at your university will help me realize my long-term goals and over time help me contribute to society’s development as a whole. 

I wish to pursue an MBA in (specialization) from your esteemed institution because I strongly believe that the course taught by (the specific professor) will give me a dynamic learning experience, which will help me become well-versed with the fundamentals emphasized in the course offered by your university. This comprehensive course offered by your university is well-known for providing the essential skill set that will help me become a global leader in the industry. I strongly believe that my previous experience as (job experience) in the industry has equipped me well for pursuing this course and that the environment and exposure provided by your university will help me multiply my network and magnify my potential. My long-term goal is to create a sustainable mark in the industry that aids the overall development of society and that admittance to your university will be a major step on that journey.

My long-term ambition is to enthusiastically enter and be a valuable representative of a Multinational Corporation like Google or Microsoft as a top management consultant after completing the prestigious MBA program from the prestigious university (University Name). I want to learn from a diverse portfolio of client engagements and put all of my theoretical experience into practice in a real-world environment. I’ll work my way up to being a partner, and then I’ll focus on introducing digital and correct business strategies for the industry in the long run. In my position, I will mentor younger generations of aspiring consultants as well as work with clients. I wish to prove myself to be an important asset for the organisation where I will be working in the future.

My long-term goal is to investigate the situation of a senior (work position) Manager in a reputable and renowned company.  My ambition is to have a significant impact in a fast-paced, ever-changing market and the industry, as well as to help my organisation to further improve and develop. I’d like to pursue an MBA in (specialisation) from your reputable institution to gain the necessary insights and knowledge about the current dynamics and trends of the industry, as I am confident that the course taught by (the particular educator) will provide me with a powerful learning experience that will assist me in becoming knowledgeable with the fundamentals emphasised in the course. I also agree and assume that pursuing an MBA degree in (specialisation if any) from your college will assist me in developing a set of skills that will be useful in both my personal and professional growth. Finally, it will help me better grasp my long-term goals and, in the long run, contribute to the development of society as a whole.

Ans. Start with your short-term objectives and work your way up to your long-term objectives. Outline the measures for achieving those objectives in a few sentences. Maintain a laser-like emphasis on your employer and the work you’re applying for, as well as how your objectives would eventually benefit the business.Start with your short-term objectives and work your way up to your long-term objectives. Outline the measures for achieving those objectives in a few sentences. Maintain a laser-like emphasis on your employer and the work you’re applying for, as well as how your objectives would eventually benefit the business.

Ans. A long-term goal is a goal that will be accomplished by a series of smaller goals over a long period, usually five to ten years or more. You might be asked about your long-term objectives and how they fit with the organisation you’re interviewing with during an interview.

Ans. MBA programs instil analytical skills, long-term strategic thinking, networking, and leadership in their students.

Ans. You’ll learn business strategy, preparation, and even financial management in an MBA programme. These abilities will allow you to effectively manage your own business while also contributing to your country’s economic growth.

While we’ve given you an insight on how to go about it, it is normal to feel apprehensive about whether or not what you have written will guarantee you a place in your desired college. But you don’t have to be uncertain about such an important aspect of your application. With the help of the mentors at Leverage Edu , you can write an essay that will meet the university’s expectations and give you an edge over other applicants.

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MBA Career Goals Essay Examples

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Career Goals Essay Samples

Almost every MBA application has a career goals essay. Here are some important resources to help you nail it. Scroll down for sample MBA Career Goal Essays from successful admits.

Career Goal Guidance from Key Members of our SBC team

How to Structure your MBA Essays

Successful Examples of Career Goal Essays

One of the things I value most at Company X is the collaboration between teams to advance new technologies. As a Program Manager, I coordinate research and development (R&D) projects for the engineering department. R&D is an exciting field to me because we make quick decisions, progress at lightning speed, and focus on the future. Currently, I am directing a X project that impacts the future of autonomous driving.

Post-MBA, I will join the R&D group for a technology or automotive company as a product manager. I want to own the product lifecycle and effectively shepherd a product from inception to market. Ultimately, I aspire to influence monumental decisions like Porsche’s recent $6B investment in electric cars and electric charging infrastructure.

Product management capitalizes on my strengths: communication, teamwork, leadership, planning and organization. I enjoy the breadth of exposure through this role because successful new product development requires me to leverage resources from all over the company – R&D, finance, marketing, supply chain, and production.

But to achieve this goal, I first need a Goizueta MBA. Specifically, Goizueta’s extensive core coursework will teach me how to manage budgets and identify new product markets. Opportunities to apply my classroom learnings to real-world problems through an IMPACT 360 project and to further my leadership development through the Goizueta Advanced Leadership Academy will enable me to pivot to a R&D product manager role and advance my career.

Additionally, Goizueta’s culture of engagement will be instrumental to my development. Building camaraderie through extracurricular and social opportunities will enhance the shared learning I seek in my MBA program, as I envision gathering with my classmates every Thursday at KEGS and exploring Atlanta on the weekends. Essentially, Goizueta provides a business education that will not only facilitate my career progression, but also offers a lasting, lifelong community.

My immediate post-MBA goal is to secure a client relations position at a private equity firm, focusing on global expansion in Latin America. In this position I will hone-in on my knowledge of Latin American banking and finance, coupled with my Spanish speaking fluency, to apply the financial acumen gained at Kelley, to help drive firm’s expansion into the Latin American market. I know that a Kelley MBA would help me pivot into the private equity space and enhance my technical finance and analytical skills needed to excel while working in this unique investment class.

In my three years of professional experience, I have an increased understanding in interpersonal skills needed for a client relations position; however, I want to continue to advance my career in finance through a private equity role. A Kelley MBA will help me enrich my financial expertise and build technical skills needed to succeed in the industry. Additionally, I will acquire deeper problem solving and data analytics skills through courses in the Quantitative Analysis for Business Decisions and Financial Accounting disciplines. Specifically, I am excited how Kelley offers finance electives as early as my second semester, which I will take advantage of in preparation for my summer internship. Finally, Kelley’s Capital Markets Academy will be key to my development. The Capital Markets Academy, particularly Academy Fridays, will provide me with additional coverage into the financial services industry where I can gain the core finance skills necessary to grow, as well as delve into networking opportunities outside of the classroom.

My immediate post-MBA goal also includes being a business leader with global perspective. I anticipate enhancing my managerial skills through courses such as International Management and Organizational Behavior and Leadership in order to be a more effective manager and a stronger communicator. Because of my interest in working with a global financial services organization, I will pursue the Global Business Achievement certificate program. Through Kelley’s Global Business Achievement certificate program, I can further develop my Spanish speaking skills and potentially work on a global research project in hopes of enhancing my worldview, gaining exposure to other international companies, and expanding my global perspective; all key to leading international teams.

In summary, I believe my MBA from Kelley, coupled with my experience working in Latin American finance, will make me a competitive candidate for a position at a private equity firm. In the event I do not get an offer from a private equity firm, I would look for client facing roles at an international bank or hedge fund. Ideally, these opportunities will also focus on Latin American expansion, as I am interested in continuing to work in Latin American finance and improving my Spanish language skills. I know that Kelley offers exposure to diverse financial firms and opportunities in banking, ensuring my successful launch on a new path.

I am excited by the ability of technology to make tools and information more accessible. Television and libraries have been made available globally through internet distribution at virtually no cost. I too have leveraged data and technology to exceed expectations in my educational and professional experiences. For example, I spearheaded the development of Energy First’s iPhone application in 2008, and integrated Live Meeting as a collaborative tool in my retail territory. As I uncovered further applications of technology, I began aspiring to work on the strategic development of such advances, rather than merely their adoption. Having spent the last three and a half years with Energy First, a conservative organization, I look to further my career with more innovative organizations that drive change – such as Facebook or Google – before working in a strategic capacity for a startup venture.

I have always been an entrepreneur at heart. In the sixth grade I published a magazine on my home computer, seeking subscribers from classmates. In 2005, I ran a consulting service that provided computer training for baby boomers. As I look to shift my career path to the technology sector, a strategic roadmap is required to ensure I develop the appropriate skills to facilitate this transition. In the short-term, I plan to gain experience with leading providers of online solutions through internships and post-graduate work. Industry experience will help me apply strategic theory in practice, while I learn best in class marketing tools and processes. I will learn to apply my refined analytical skills in scenarios that are pertinent to preparing for my long-term goals. Having already worked in strategy and execution roles with Energy First, I see myself applying these complimentary foundations in a new sector. After gaining industry experience, refining my quantitative skills and learning to apply a rounded skill set with leading organizations, I will be prepared for a prominent marketing and strategy role in an innovative online service startup. I seek to work on leveraging technology to improve accessibility to information and services. Just as Google has leveraged data mining to launch Google Books and expand global access to literature, I believe further opportunities exist that I plan to uncover as I gain industry knowledge. Any organization in which I work will also need to have a significant focus on leveraging their resources to help the community. UCLA Anderson provides an ideal foundation for achieving both my short-term and long-term goals, as well as allowing me to continue developing a socially conscious mindset through various leadership opportunities.

In order for my career to take a crucial step forward, I need to put myself in an innovative environment where I can challenge and be challenged. I have developed a strong understanding of what my strengths are, and more importantly, what areas require development – financial analysis and business planning in a new industry. An MBA at UCLA Anderson will provide me with the best foundation to take that next step for three reasons. First, the culture of energetic and passionate students and faculty from diverse professional and geographic backgrounds will facilitate idea sharing from varied points of view. For example, the opportunity to learn from Professor Bob Foster on technological business plan development will be a crucial element of my graduate studies. Secondly, Anderson’s reputation for developing exceptional team leaders is evidenced by some of the inspiring alumni, such as Jim Stengel. Teamwork will be at the forefront of any business that I enter, and learning leadership principles that have produced success in the past will ensure that I am adequately prepared to lead a team-based organization. I will develop my teamwork and leadership skills in clubs such as the High Tech Business Association as well as community-driven endeavors such as the Challenge for Charity. Finally, Anderson’s Applied Management Research Program will allow me to build on the principles of the rigorous curriculum, as well as acquire knowledge firsthand about an organization in an industry that I am passionate about. The challenge of working with a team to develop recommendations will provide invaluable experience that will prepare me for business plan development in a method unique to a traditional class-based curriculum. I am confident that my experience at UCLA Anderson will help me target my current weaknesses, share my strengths and experiences with my colleagues, and develop my entrepreneurial skills so that I am able to play a key role in a venture that is both financially and socially responsible.

After several years as a Wireline Field Engineer, I am at a crossroads where I will start to define the future of my career. I envision becoming the VP of Strategic Marketing at a technical firm. Unlike most of my fellow engineers, I plan to merge my technical background with a marketing education to put myself in a position where I can be successful in such a career. A marketing position in a technical firm fits my interests and talents perfectly. Cutting-edge technology fascinates me, and with an engineering background, it is a language I speak. Most engineering jobs deal with technology, but few are primarily focused on human interaction, something that is an essential part of my vision. I enjoy dealing with people; while solving a complex engineering problem can provide great pleasure, it is no match for the satisfaction I derive through team interaction. Similarly, I have always enjoyed coaching others, whether it’s by conducting mock interviews at the high school where I volunteer or teaching nuclear theory to new engineers at a wellsite. The idea of taking a complicated concept and packaging it in such a way that the client clearly understands the benefits is highly appealing.

While my current technical position has many advantages, it is time for a change. I love the challenge of problem solving, and I thrive in such an international role, but I lack a strong business background. As I progress and move into an office job within Schlumberger, I do not see a career path allowing me to follow my goal without taking the initiative to gain further marketing knowledge. I have set my sights on this goal and will devote the necessary time and energy to put myself in a position to be successful.

Anderson is my choice in an MBA program for three reasons. First, it has excellent access to the Asia Pacific region, a market I am familiar with and would like to do business with in the future. My time spent in Thailand has been phenomenal, and I hope to work with such gracious, hospitable people throughout my career. Second, Anderson has a diverse student body from all over the world, something that is essential if I am to be multi-cultural upon graduation. Finally, Anderson is known to be an excellent all-around program, and being well-rounded is extremely important to me. With high quality training from Anderson, I am certain that I can succeed in the strategic marketing position I desire. I understand that a career of this nature requires a great deal of work. I embrace the challenge and look forward to a career which combines my professional skills and my enjoyment in working with others, but for the near future I look forward to an MBA program with exposure to the brightest teachers and young professionals from different business sectors across the globe. Learning to solve business problems, not just technical ones, is the next critical step toward a career in which I will thrive for years to come.

Growing up as one of five bi-racial students in a small farm town south of Dallas, I yearned to see the world outside of Texas. Looking for the first opportunity to broaden my horizons, I only applied to East Coast colleges to ensure that I would experience a variety of ways of life. At seventeen, I moved to New York to attend NYU where I earned a Bachelor of Science in Business Administration, and immediately after moved to the Midwest to experience another area of the country, attending Indiana University Law School. Further pushing my boundaries, I studied abroad in Sevilla, Spain my first summer of law school and realized not only the joy of experiencing different cultures, but also my desire to have a career with a global impact. While interviewing for post-law school positions, I found I was not interested in the more traditional legal roles, but that my skills and passions were better suited for the business sector where I could combine the reasoning and analytical skills I learned in law school with my interest in marketing and travelling. My first job with Kaplan was a perfect balance of these qualities. My responsibilities as an account manager, including creating and implementing effective strategies, plans and promotions to increase preference at law schools, sparked my interest in discovering consumer needs. Last year, I accepted a position with Princeton Review as a regional manager, where I manage and analyze sales goals for over 100 representatives, work with outside corporate sponsors to increase revenue and brand recognition, and partner with cross-functional teams to drive growth. Additionally, this position has required numerous business travels, which, in addition to my international travels, has strongly piqued my interest in the hospitality and travel industry and I am now ready to make a career shift to this sector. My long-term vision is to become an innovator, developer and leader as a Chief Marketing Officer (CMO) of a large hospitality company. The most rewarding aspect of my past two roles is bringing a product that I believe in to other people. As a CMO, the opportunity to share my passion on an international level is exciting and motivating. After three years of sales and account management experience, I have developed a thirst for understanding consumers and discovering their needs, their motivation to purchase products or services and ultimately how they become loyal to a specific company or product. Within the hospitality industry, specifically airlines and hotels, providing excellent service and a quality product makes travel easier and more enjoyable, increases travelers’ happiness and encourages future travel and brand loyalty. To reach this goal, in the short term I want to become an associate brand manager within the hospitality industry with a company such as Virgin America or Kimpton Hotels, helping grow their business traveler segment, while maintaining their current brand as a luxury service. Here I will learn the ins and outs of the hospitality industry, while receiving hands on experience managing a product, coordinating marketing functions, and leading cross-functional teams to ensure that the marketing plan is properly executed. After learning the basic skills of brand management, I expect to progress through the company as a marketing director and eventually my ultimate goal of a CMO. An MBA is essential to reach my goals. As I have only worked on the sales side with a legal research and a bar review prep company, I realize my limitations without more formal training. Without knowledge of how to read and analyze a profit & loss statement, bring a brand to market and position it for success, evaluate pricing patterns, synthesize market reports and understand consumer learning, I cannot be successful in a brand management role. An MBA will not only ease the transition, but will also help me gain the building blocks of marketing and business in general and gain broader strategic skills to effectively manage multiple large products. I look forward to my MBA putting me on the path to achieving my personal and professional goals.

Having the opportunity to observe the intricacies of private real estate operations in my current position, I have come to the realization that there’s a considerable gap in how sustainable design (planning strategies that minimize environmental impact and reduce energy consumption) is integrated with development/construction efforts. Consequently, I see significant promise in expanding green awareness to urban planning and wish to dedicate my career to support sustainable growth in the real estate industry. Therefore, in the short term after earning an MBA, I plan to take a position as a development manager for a national REIT and work to implement programs that derive economic gain from environmentally-conscious construction. In the long run, I will capitalize on these experiences by founding a consulting firm that will provide strategic expertise to support and improve private retail, real estate, and development firms’ sustainable initiatives.

My passion for green design began when I was a young painter growing up in an overpopulated Taipei neighborhood. As a boy, I often found the city’s monotonous gray backdrop insufficient for the contents of my canvas. The drastic Taipei urban expansion, resulting from rapid economic growth in the 80’s, drained many environmental resources and plagued the sky with pollution. During this time, I started recreating the city’s outlines into a more ideal community through imagination, and in the process found a passion to combine my artistic talents with my creativity to reshape the surrounding neighborhood. After moving to the US, I decided to make a leap from my imagination to reality and embarked on a career in sustainable design by enrolling in the School of Architecture at the University of Arizona.

After graduating, I took a position with Thompson Architecture in 2004 for the opportunity to work on program implementations that emphasized green construction. Recognizing the potential impact of my position, I consistently went beyond my defined technical roles to assume managerial responsibilities and became the youngest Project Architect in the 600 employee firm at the age of 24. In this new role, I was provided significant exposure to project delivery management, contract negotiations, and client interactions, and in the process deepened my overall interest in business operations. My increased client access also enabled me to initiate sustainability research proposals for them, an endeavor that resulted in landing new green design deals with retailers including Coffeeland, Clothestime, and Shoetown. However, in the process of analyzing the costs and environmental benefits for these green stores, I learned that this case by case approach offers rather limited effects on the environment, and the only way to maximize the benefits of sustainability is through implementation on a more massive scale. After working with the real estate groups of these major retailers and witnessing the impact of ROI analysis on the direction of corporate development, I discovered my true passion would be to work in a business capacity that had exposure to all sides of the real estate development business and could drive environmental impact through broad company initiatives.

Upon evaluating my objectives, I believe I have attained the core technical knowledge necessary to fulfill my future aspirations, but lack the business expertise to execute upon my abilities. Specifically, I would like to enhance my knowledge of market analysis, financing options, economics, and the overall trends/cycles of the real estate industry, in order to propose effective, sustainable solutions. Additionally, as my current role is limited to serving only retailers, I would like to learn appropriate strategic frameworks for consulting other types of clients. I also hope to refine my managerial and communication skills, which will be essential for obtaining buy-in for alternative development proposals. Having identified my goals, I feel now is the right time to attain a business education that can complement my technical experience and facilitate a career transition into real estate development.

From my campus visit this summer, interaction with current students, and discussions with school alumni, I strongly believe that Haas offers the best MBA program for me. First, the Fisher Center offers a wide array of real estate courses, such as Real Estate and Urban Economics, that will provide a valuable foundation for understanding the market dynamics of the development industry. I have already studied Professor Jaffee’s insightful research on the trend toward green development and discussed my interests at length with current Haas Real Estate student Steven Shanks. Therefore, I sincerely believe the Fisher Center will empower me with the necessary resources to identify high-potential sustainable opportunities and organizational skills to generate substantial returns. Outside of the classroom, I plan to take on leadership roles within the Real Estate Club and contribute through activities such as the Bank of America: Low Income Housing Challenge. Finally, I am excited about the Real Estate career opportunities that Haas has to offer, and plan to be actively involved with the new ACRE program.

Haas also stresses global entrepreneurship and innovation. As an innate entrepreneur who has implemented numerous personal and professional initiatives to improve our environment, I look forward to participating in Lester Center activities such as the Berkeley Solutions Group and YEAH. Additionally, through the Haas Social Venture Competition, I plan to propose a business idea for assisting private real estate companies address public urban concerns while achieving financial returns. I also hope to explore different leadership styles and further expand my international exposure by interacting with a truly global student body and learning environment. To that end, I am interested in leveraging Haas’ global entrepreneurial perspective to assist underprivileged communities around the world by participating in the International Business Development program. Through the sponsorship of nonprofit sustainable-oriented clients, such as Beahrs ELP, I hope to assist low-income neighborhoods similar to where I grew up through proposing effective green planning and environmental conscious construction.

Lastly, I am ultimately impressed by Haas’ unparalleled commitment to integrating corporate social responsibility within its entire business curriculum. My definitive goal is to implement innovative programs that positively advance our surroundings and Berkeley’s socially active student body passionately shares such vision. I plan to contribute through the Net Impact Club by making use of my non-profit experience while proposing novel and publicly useful business plans to local private companies. Thus, I will stay involved with the local community while investing in my cross-functional skills alongside a diverse set of talented peers. I am deeply impressed by Haas’ strong support and tradition, and I sincerely believe Berkeley’s close-knit student body will strengthen my capacity to lead the important changes that I could only imagine as a young painter twenty years ago.

Entering the classical music industry just before the economic downturn has opened my eyes to disconcerting financial weaknesses in professional symphonies. As lucky as I was to be a working musician, I saw signs of economic instability in orchestras around America. As a committee member of the Santa Barbara Symphony, I see firsthand how orchestras are financed from year to year and the room for improvement is tremendous. Almost immediately after the housing bubble burst and the market crashed in 2008, orchestras began to show signs of financial insecurity. Due to the recent economic downturn, symphonies across the country are shortening seasons, instituting hiring freezes, and even filing bankruptcy. Top ranked symphony orchestras, such as the New York Philharmonic and Los Angeles Philharmonic, have enacted hiring freezes for vacant positions, and highly regarded orchestras in Houston, Atlanta, Baltimore, and Philadelphia have enforced pay cuts after posting an average of $1.5M in budget deficits. Clearly, changes need to be made on how these primarily nonprofit organizations operate.

After working as a cellist in this economic climate and seeing the strain on my colleagues, I am moved to make a career change to the business side and revolutionize how symphony orchestras are managed. Over the past four years, I have witnessed my peers struggle to find work, soloist friends go weeks without concerts, and prominent symphony musicians show deep concern for their livelihoods. In spite of recent hardships, I believe there is incredible room for growth and revitalization within the classical music community, specifically in symphony orchestras. With the right guidance, I know that symphonies can not only become more financially secure, but also stir a renewed interest in orchestra concerts in their surrounding areas. Armed with an education in general management and exposure to nonprofit business models, I will be able to exact that change. With the skills gained from a Rice MBA, I will join a symphony in a general management role to improve operations and better manage endowment funds and revenue from ticket sales and donations. Long-term, I will transition my career to consulting, where I will help orchestras around the country operate more efficiently and profitably, thus enabling them to thrive both financially and artistically.

To be effective, I need both the strong educational foundation and practical application that Rice offers. At Rice, I will gain the knowledge and skills I need through its comprehensive general management core curriculum. Specifically, I intend to maximize my education through the Leadership Intensive Learning Experience, case-based coursework, public/nonprofit financial management elective, and real-world Action Learning Project. I believe that attacking real world issues and learning from real examples will be key in my transition from a leader as a cellist to a leader as an executive. Coming from a collaborative musical background, I believe that Rice’s well-rounded core curriculum, which emphasizes a healthy balance of class lectures by leading faculty and real world applications of concepts, will give me the tools I need to transform from musician to businessman. Moreover, the Leadership ILE courses will give me a chance to turn my leadership skills in music into strong leadership skills in business. Finally, participating in the Consulting, Net Impact, and Finance Clubs will further equip me to work with orchestras by learning from and being inspired by my diverse peers, all the while building lifelong friendships with like-minded colleagues.

I look forward to bringing my experience as a team player and leader from a unique background as a musician back to Rice and growing both professionally and personally within a culture where students challenge and encourage each other. I am confident that I will contribute to the overall culture, atmosphere, and education of the Jones School by working well with my classmates both inside and outside the classroom. With my unique background as a concert cellist and pedagogue, I also look forward to offering a different perspective in class discussions while having my eyes opened to many different perspectives drawn from equally diverse experiences. Furthermore, I look forward to being able to exercise the problem-solving skills I acquired as a teacher, an ensemble team member, and a section leader in my transition to a businessman at Rice. As my MBA classmates inspire me to constantly evolve and improve on my strengths and weaknesses, I know will do the same for my peers.

As a high school senior, I was given an interesting Christmas present from my parents. They opened up a brokerage account in my name and deposited few hundred dollars into it. It wasn’t the stereo system or the new set of golf clubs that I had hoped for, but it would turn out to be the best present they could have given me. I did not realize it at the time, but this gift would ultimately have a great impact on my future. Sitting down at the computer with my father, he taught me the basics of investing in stocks and mutual funds. My interest in investing grew throughout that final year of high school and became even greater in college. The more I learned about finance and the capital markets, the greater my interest grew.

Not surprisingly, I chose to study economics and finance as an undergraduate student at SMU. The summer after my freshman year of college, I obtained an internship with Merrill Lynch, assisting a Senior Financial Advisor with the daily duties of his job. I continued my studies throughout college and upon graduation, accepted an Operations Associate position at Condera, a boutique asset management firm in Houston. Supporting several financial advisors in the management of around $200 million in assets, my duties include performing portfolio analysis, implementing our strategies by executing trades in client accounts, and interacting with clients on a daily basis. This role has enhanced my leadership and communication skills, two areas in which I can contribute in my endeavors at the Jones School. The autonomy of the position and the willingness of my supervisors to listen to my suggestions are extremely satisfying and for this experience, I am grateful.

Throughout my career at Company X, I have thoroughly enjoyed learning about the sophisticated investment strategies that we employ for our clients, institutions, and foundations. Working with two industry veterans, I make it a point to learn as much as possible from them. They allow me to undertake challenging tasks, such as explaining our investment philosophy to prospects and researching new products to use. As I have grown into a more proactive role in client service, the advisors have focused more on bringing in new assets, thereby increasing revenue for the firm. It is from these experiences that my passion for the analytical side of investing has emerged. I have a deep interest in modern portfolio theory and, after completing my MBA, plan to apply that theory in a role that focuses on market and securities analysis. I believe the Jones School curriculum and the environment fostered by the students and faculty will give me a more comprehensive understanding of modern portfolio theory and its application to institutional asset management.

Long-term, I plan to start a boutique asset management firm that services foundations, endowments, and institutions. Recent trends in the financial services industry indicate that the big box brokerage firms such as Merrill Lynch and UBS are losing favor with many investors. Independent advisors are leveraging the services of custodial firms like Fidelity and JP Morgan to run asset management shops that provide completely unbiased and independent financial advisory services. I see this trend continuing as the major investment houses go through drastic changes during the current financial crisis and intend to capitalize on the migration of assets to independent advisors.

The MBA program at the Jones School provides the best bridge for connecting my current career to the future career that I seek. I have gained a strong, core knowledge of investing and finance and need to build on this knowledge, acquiring a more in depth view of the capital markets. After visiting the campus, speaking with students at a partio, and sitting in on one of Professor Weston’s finance classes, I have concluded that the Jones School offers the curriculum and environment that will best prepare me for that career. The real-world asset management experience that the Wright Fund provides is also of particular interest. Another impressive aspect of the program is the wide array of finance courses available to students. I look forward to being a part of a diverse class that will allow me to learn as much from my peers as I will learn from my professors. It is this collaborative aspect of the Jones School that impresses me the most. I know that I will contribute to the Jones School community in a profound way while growing both personally and professionally from all that the program has to offer.

My earliest memories are punctuated with aromas of my Mexican mother cooking tamales, while my Iranian father taught us about Navroz – the Persian New Year – where life begins anew, and dreams are revitalized. This idealism excited me, and watching my parents struggle to provide for my sister and myself, I wanted to help them create a fresh start. I channeled this motivation into opportunities where I could deliver positive change. My career vision, to lead a Latin America-centric microfinance organization such as Accion, capitalizes on these experiences. In the interim, I will prepare myself by attaining an MBA, and joining the International Finance Corporation’s Global Transaction Team as an Investment Officer.

After graduating from UCSB, I wanted to maximize my contributions and exposure and found this opportunity at [XYZ Sports], a small, established apparel manufacturer. While my primary responsibilities were in finance, I made time to work with marketing, sales, and operations teams, understanding their challenges, and helping implement proposed solutions. I wanted to apply this newly acquired knowledge at a startup, passionate about influencing a fledgling entity. At [Memorabilia Retailer], my goal was to implement financial and accounting processes forming the company’s backbone. Working in an ambiguous, often chaotic startup environment, I holistically analyzed each issue and its ramifications. I also built relationships with functional experts, incorporating valuable insights from them. I confidently presented a tough but necessary set of strategic recommendations around financial operations reengineering to management, and won their approval. As an Investment Officer at IFC, and later, a leader in microfinance, I will leverage the poise I developed during these early-career experiences.

Next, I accepted a job at [ABC Healthcare], coming in to an under-resourced finance department. I suggested augmenting our human-capital base in Costa Rica, expanding our limited presence there, and lowering costs. Although this went far beyond my official job description, I spearheaded this project. Spending significant time in Costa Rica, I understood the work environment, hired resources, and trained them on our business processes. Under my direction our Costa Rican office now efficiently handles all our accounting processes, and has grown from a staff of two women, to 20. This success hinged on my ability to safeguard against the risks of developing an international location, a practice that is imperative to the sustainability of a microfinance organization. Further, witnessing the impact meaningful employment can have on families and communities paved the way for my professional ambitions.

Inspired by the transformation I saw in Costa Rica, I began actively volunteering at a local non-profit microfinance organization, Foundation for Women (FFW). As a Senior Advisor, I partner with low-income entrepreneurs to develop their businesses. Through this first-hand microfinance experience, I have reaffirmed that it is an area of business in which I thrive personally and professionally. I have also recognized the skills I need in order to attain my goals.

An MBA’s academic rigor will form the theoretical foundation on which I will build my future career. Courses such as Business Strategies for Emerging Markets, and Corporate Finance may sound similar to what other business schools offer, but Haas’s approach to the MBA via the BILD curriculum is distinctive, and especially appealing to me as its focus on forging change fits well with my personal leadership style. Through its emphasis on innovative leadership I will prepare myself for the volatility often inherent in international microfinance. I am looking forward to embracing knowledge outside the classroom as well. Applying academic theories to real world issues through Haas’s International Business Development Program will be a unique opportunity to learn from diverse teammates, professors, and clients, while gaining exposure to different geographies and their intricacies. I would also love to add an element of microfinance at the 2013 Latin American Business Conference, perhaps by inviting my contacts from FFW to attend or speak.

The Haas MBA will prepare me for a summer internship in banking and a full-time job at the IFC’s Global Transaction Team, where I will strengthen my understanding of the investor’s role in microfinance and build a toolkit for analyzing businesses with a discerning eye. Focusing on Latin America at the IFC and studying the design and productivity of the region’s microenterprise operations, I will become well versed in its cultural and socioeconomic challenges. Armed with this analytical acumen and regional perspective, I will be ideally positioned for a career at Accion, ultimately building on my experiences and network to establish a robust microfinance infrastructure in a country like Costa Rica and eventually across Latin America.

Upon receiving my MBA at USC Marshall, I will assume a managerial role at XYZ where my mother has been the President and CEO since she took the company over from my grandmother in 1998. XYZ is a leading managed care company in Southern California, providing billing and quality oversight services for over 7,400 physician practices. As the future leader of XYZ, I seek to expand its success by addressing the fast-changing management dynamics of medical groups; a Marshall MBA is critical to this career path.

To ensure an efficient transition to my managerial role at XYZ, I will enter the Marshall program with knowledge from my public health masters program and preceding consumer-oriented work. Through my public health masters program, I have developed an innovative masters thesis that evaluates Accountable Care Organizations (ACOs), the latest healthcare delivery model put forth by the President Obama’s Affordable Care Act. Through this project, I have become savvy in the ACO model and have gained an understanding of’s current and future potential clients, many of which are already ACOs in the Southern California region. My preceding work in connecting to the consumer mindset through marketing programs and, before that, through internships at XYZ, will also contribute to my informed managerial role.

I have a unique opportunity to create a renewed vision for our company that leverages the emerging paradigm shift in healthcare; the industry is moving away from a system of “sick care”—or acute care for diseases and illness—to a focus on preventing chronic disease and reducing costs. In the short-term, as a manager at XYZ, I intend to align my department and influence my employees to set the industry standard for coordinating care by evaluating the effectiveness of provider networks under this new model of care. I will expand XYZ’s services and client-base by creating sustainable, cutting edge products. I intend to enable the company to thrive in the next era of provider services.

My short-term career goals will be only realized if I fuel them with the functional knowledge and critical leadership skills of the Marshall MBA. I will immerse myself in the curriculum at USC Marshall and apply this knowledge in practice through its international programs and on-campus opportunities. In my first year, I will choose marketing as my functional area to hone my skills in management and team-building and will then take electives in healthcare during my second year to learn the specific business principles that guide my industry. The new core curriculum will allow me to explore subjects outside of my specialization to become a holistic leader. Marshall’s coursework will help me acquire the adaptability and rigorous knowledge that is critical for my high-impact career in healthcare.

My experience at Marshall will empower decision making that is socially-conscious within an increasingly global healthcare arena. I require an understanding of social responsibility to make my mark in the healthcare industry. The Pacific Rim International Management Education (PRIME) is a platform to understand these perspectives and will make me a more self-aware, globally-minded professional. The PRIME program will facilitate my learning of the global economy in healthcare as well as further my knowledge about XYZ’s client-base, as XYZ currently coordinates care for patients in the Pacific Rim. The PRIME program will give me a deeper understanding of our clients abroad and potential opportunities for global business development.

USC Marshall will also help me achieve my career goals because of its proximity to XYZ, as I will actively develop my professional network of future business partners and colleagues from the start of the program. Marshall’s core communities will create invaluable networking opportunities with fellow students. As healthcare is quickly evolving into a collaborative, interdisciplinary field, Marshall’s culture will reinforce the values that I will need as a healthcare leader. To further create connections with peers, I will be an active leader in the Healthcare Leadership Association and star player in Challenge for Charity, where I will use my passion for soccer for philanthropic benefit. After my MBA and several successful years working in a managerial position at XYZ, I hope to inherit my family’s business with a strong sense of duty and capability. Only an education from USC Marshall will give me the integrated foundations and networks to transform our business in the decades to come.

SBC’s star-studded consultant team is unparalleled. Our clients benefit from current intelligence that we receive from the former MBA Admissions Officers from Harvard HBS, Stanford GSB and every elite business program in the US and Europe.  These MBA Admissions Officers have chosen to work exclusively with SBC.

Just two of the many superstars on the SBC team: Meet Erin , who was Assistant Director of MBA Admissions at Stanford’s Graduate School of Business (GSB) and Director of MBA Admissions at Berkeley’s Haas School of Business.

Meet Andrea , who served as the Associate Director of MBA Admissions at Harvard Business School (HBS) for over five years.

Tap into this inside knowledge for your MBA applications by requesting a consultation .

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How to Write a Perfect MBA Goals Essay

May 5, 2023

What are goals?

Can i keep my goals vague, what do clear, detailed goals look like, an interview-winning formula, past experience, future goals, present mba, answer the question.

• Get expert help

UPDATE: This article was originally posted on July 10, 2018. It has been updated with new information and tips below. 

It’s not always phrased the same way, but each school is asking for the same thing: your goals essay . 

Your response must be a personal statement that describes much more than just your short- and long-term goals (though they are, of course, the key to the whole essay). Crafting a compelling goals essay that lands you an interview means giving context to your goals and showing that you’ve thought through them enough to be specific and realistic.

In other words, a good goals essay will include both your short- and long-term goals as well as the context and motivation for having those goals, past experience you have in the field to support your plans (and ideally, some storytelling !), as well as the impact you envision making in those positions. 

As you can see – goals alone are not enough. You will need to support them with other elements to convince the admissions committee to accept you into their program. To help you understand how to craft a convincing goals essay, we’ve compiled some of our best tips below.

While it may seem obvious, let’s start at the beginning: what are goals in terms of your MBA essay ?

Goals are what you imagine becoming as a future professional. Your short-term goal is what you imagine becoming immediately after earning your MBA from your dream program. Your long-term goal is the eventual position you hope to achieve in your field (this could be anything from 5-10 years to where you see yourself at the end of your career). 

This means that your own vision of your future career path must be crystal clear since no elite business school will admit candidates who do not state clear, well-argued goals . After all, why should the admissions committee grant you a precious spot in their program if you cannot show them exactly how you plan to use it?

Let me repeat that just to be sure: your essay must state clear, detailed short- and long-term goals. 

You may be tempted to keep your goals vague to allow for the many possibilities available to you in the future. After all, how can you be sure that you will still want your current desired position after 15 years? Sometimes, we even see candidates who would prefer to argue that they just don’t know what their goals are and instead hope that business school will help them figure that out.

Neither of these strategies will land you a spot in a top-tier MBA program. The admissions committee knows that things change and that your goals may change, too. But they want to see that you have thought clearly about how to translate your passions and dedications into a plan, and for this, specificity is key. They particularly want to see, as of now, what you plan to do with your MBA so they know you will use it wisely.

Chicago Booth, for example, explicitly states the need for clear goals when outlining who they are looking for when analyzing applications:

Arguing that you hope that an MBA will point you in the right direction long-term is also not the solution. Remember, the one thing that all programs ask is about your goals. Revealing that you have no idea will get your essay – and your candidacy – set aside.

So, no, you cannot keep your goals vague in a winning MBA admissions essay.

The key to a good goals statement is clarity and detail. Failing to provide this can leave the reader feeling like they do not fully understand your goals – and that you don’t, either. 

Avoid vague goals like, “I want to work for a Fortune 500 company,” because who doesn’t? According to a Bentley University admissions team member , it’s much more effective to do your market research and choose a specific organization you’d like to work for because they are particularly innovative, socially responsible, etc. Be sure to show why you are aiming for the role and organization in your statement, not just what . 

Furthermore, your chosen goals demonstrate your “career risk” to the admissions committee. In other words, they show the admissions officers how likely you are to succeed in the future and how well their program can set you up for success. 

If your goals are vague, they will not be able to determine your career risk and your application will likely be rejected.

For example, in her first draft, one of our clients initially wrote:

 “My goal is to increase sustainability in major Brazilian companies.” 

However, there are some key elements missing in her statement. Who does she plan on working for and in what field? What kinds of sustainability? What kinds of companies does she aim to do this for? All of these things leave the reader wondering if the candidate actually knows what she wants to do in the future.

In a good goals statement, however, all of these questions will be clear. Take a look at how the candidate’s long-term goal developed by the end of the editing process with our team :

“In the long-term, I hope to become a principal at BCG who focuses on emphasizing sustainable solutions by promoting renewable energy in consumer goods companies across Brazil. In this position, I can not only help companies become more sustainable but reinforce this mindset among BCG teams in order to increase widespread environmental awareness in business.”

Not only is her long-term goal clear but she also details a plan to manifest this goal. Specifically, she names the position and company she hopes to work for as well as how she plans to focus on sustainability in that position.

In other words, by adding detail, you also add clarity to your MBA goals.

If nothing else, you must be specific enough to name both the position you hope to hold in the future as well as the company (or an example of the type of company) you plan on working for. If your goals do not feature these elements, I can tell you right now: they are not specific enough.

Looking for example goals essays to help you start writing? Our MBA Resource Center has dozens of successful sample essays, in addition to all types of essays from countless schools, brainstorm guides, resume templates, interview mocks and answer models, and much more. Find out more about your one-stop shop for MBA application success here .

If you’re still not quite sure what you want to do post-MBA, you may want to consider career coaching before endeavoring to write a convincing goals essay. 

Assuming you have some rock-solid goals in place, let’s get started!

Try to think of the MBA goals essay as a story. The important components of the story are your past, present, and future and how they all connect. Specifically, how they connect should look like this:

Past Experience + Present MBA = Future Professional Goals

Your story should flow well between these components, building upon each of them and creating a unified narrative. However, that narrative shouldn’t follow a ‘past, present, future’ sequence at all since it’s difficult to explain why a particular program is perfect for you if you haven’t stated your goals yet. 

Instead, go with a ‘past, future, present’ format . This means talking about the skills, strengths, and lessons learned you’ve accumulated, showing how all of this has led you to decide on your short- and long-term goals, and then putting it all into the context of the MBA you’re applying to (including how the program complements your previous experience and fills in gaps before you are prepared to achieve your goals). Organizing your essay in this way will provide clarity and a pleasing flow to the information.

Now let’s look at what each section should include.

Whether the question asks for it or not, a little bit about your work history is important to include in this essay. It gives context to your goals, proof that you have relevant experience and motivations related to your goals , and sets up the argument for why you’re applying for that specific MBA – a crucial aspect of your MBA goals essay. Bonus points if it also sets up the type of impact you envision for your goals.

If the question does ask about your career progress to date, keep in mind the information the admissions counselors already have. The goal here is not to list every achievement you’ve made (they can see that on your resume) but to give brief, strong examples of an accomplished career, especially focusing on achievements that relate to your future goals . 

For example, though you may have had a highly successful marketing internship but have since forged a career in M&A, you may want to leave your marketing achievements out of your goals essay to focus on more relevant information.

Picking and choosing relevant experiences also helps emphasize storytelling , an element our editors highly recommend incorporating into all of your MBA admissions essays. By formatting your experiences into stories , you can connect more easily with your reader, help them remember your application better, and help keep your reader engaged in your tale. 

A good story doesn’t talk about your evolution at a major company over five years. Instead, a good story focuses on a specific problem you had while at that company, what you did to solve that particular problem, and what you learned from the experience. 

If you want to make sure you are choosing your stories wisely, be sure to check out our blog post on this topic. 

Nonetheless, not everyone has a perfectly linear path where each step logically leads to the next. Your work history might look disjointed on paper, but the key is to emphasize growth and highlight your capabilities. All of this needs to add up to the next section: your future goals .

Your essay revolves around your short- and long-term goals, which means you need to think through these two things more than anything else. 

At the same time, everything in your essay should be connected. It is important that you explain the relationship between all the lessons you learned along your career journey and your future – how has your past prepared and inspired you for your future?

As mentioned above, you should almost always include both short- and long-term goals in this part of your essay. Each of these elements should include your desired role, company/organization (or at least what kind), key actions and achievements, and ideal impact.

We highly suggest you take a look at other successful essay responses before you begin writing. 

Our MBA Resource Center has dozens of past successful essays for these prompts – and many more! – and detailed brainstorming worksheets to help you plan out an essay that gets you into your top-choice MBA. 

Our library also includes guides for all top global MBA programs, interview tips and mocks, CV templates, and recommendation letter guides. Click to join !

This is your chance to really sell yourself to the admissions committee – why is their school the very best for your specific needs?

You have proven you have experience and knowledge, and the goals that resulted from your skills gained and lessons learned. Now you need to show that this program can give you everything you need to reach those goals. Specific classes, the school’s non-academic offerings, and school culture can all be referenced to support your argument that this program is the very best (or only) way to build the skills you need to reach your goals. 

While some schools, like MIT , like their candidates to rely on general, school-specific arguments, most others want to know what specific opportunities you will take advantage of on their campus.

Here are some good examples of specific opportunities:

“I want to take advantage of the class Leadership in Small Businesses to gain an international perspective of how family-run business decisions are made, since my previous experience has been entirely with major companies.”

“Through the Education Club, I will further engage in the community to enhance my knowledge of the educational landscape.”

“Additionally, CBS’ Global Immersion class will allow me to learn in-depth international business practices, especially by meeting with business executives and government officials.”

As you can see, these statements not only make it clear what you want to do at the school but also why you want to do it. By showing how each of these opportunities will help you grow, you can argue more effectively the school’s essential role in helping you reach your post-MBA goals.

There are many ways to achieve this: arguments relating to specific professors, values that the school holds in particular regard, or even connections to alumni are often good bets here. Columbia Business School , for example, feels it is important that candidates feel a connection to their prime location in New York City.

Whatever arguments you choose, make sure they are specific to the school and, like all other parts of your essay, detailed.

In general, we suggest using “The Rule of Thirds” when writing a goals essay. Though this does not apply to all essays and all profiles, a good rule of thumb is to devote ⅓ of your essay to the past, ⅓ of your essay to the future, and ⅓ of your essay to the present. 

The above formula is a great way to make sure you include the crucial information in every goals essay, no matter the school. Of course, it’s also important to read each specific school’s question carefully and make sure you’re answering it relevantly. 

Though many candidates want to reuse content from other schools to save time, our experience guiding 98.9% of our clients to receive at least one admissions offer proves this can be a costly mistake. 

For example, Wharton has long asked a question asking candidates for an essay to discuss their career objectives. 

INSEAD, on the other hand, asks applicants to get straight to the point, sensible advice considering how much space the school’s nearly 10 essays gives candidates to introduce themselves:

For that reason, carefully consider how the school is asking you to position your goals and make sure your essay answers this question. 

Other elements that don’t directly answer the question should at least support your main point. Don’t gloss over questions that deviate slightly from the norm – if the application asks why you’re applying now or what you will contribute to the school, incorporate those aspects into the story, but keep things unified.

It is paramount that you don’t cave to the pressure of making your essay ‘meaningful’ and choose goals that you think the admissions committee wants to hear. 

Gradschool.com states that “success on this MBA application essay has nothing to do with manufacturing a statement of purpose that is engineered to hit the admissions committees’ hot buttons.” Keep in mind that this group has read thousands of essays, and can easily tell the difference between “a career vision that has integrity and one that is simply engineered for effect.”

When writing about your goals, your passion needs to shine through. This means writing about something more impactful than climbing the corporate ladder or making tons of money, but it also means being honest and sincere about your vision for your future. Here too, storytelling can be a great way to emphasize both authenticity and passion in your MBA admissions essay .

Show cause and effect

A logical progression of thought needs to be present throughout your entire essay so that the admissions officer can see how your past experiences have shaped your future goals and why you now need an MBA at that school to achieve them.

Cause and effect comes into play even more when talking about your short- and long-term goals. Make sure that what you hope to achieve in the few years post-MBA can realistically lead to what you are aiming for long term . If the two seem slightly disjointed at first glance, you might just have a little more work ahead of you to show the relationship between them. If you can’t find a connection between the two, you may want to take a step back and reflect more in-depth about your post-MBA plans. 

One helpful way of successfully illustrating this cause-and-effect connection is by talking to an MBA consultant about your career path. The key is simply communicating your past and future well – something that we here at Ellin Lolis Consulting can also help you with. 

Make sure your goals essay stands out from the crowd

Standing out as a prime candidate to admissions counselors means writing a goals essay with clarity and purpose, showing that you are informed and visionary enough to see your goals through. If you follow the above format and tips, you will likely be on a path to achieving your next goal: landing an interview with your top choice MBA program.

However, crafting a goals essay that convinces the world’s toughest admissions committees that you deserve a place in their program can often be a daunting task. 

That’s why many candidates turn to us to help put our 98.9% acceptance rate and personalized approach to work for them . 

Not only can we help you develop a strong personal brand and identify the achievements that will best reinforce your brand but our expert team of editors can also ensure you’re able to turn ideas into essays that cut through the noise and help the admissions committee connect with you and your ideas.

As our client (and Columbia admit) Elisa H. said,  “Ellin Lolis MBA Consulting helped me clarify my goals for the future and communicate those ideas effectively in my various essays. I’m confident that their editing suggestions helped me present myself as the best candidate I could be, which led to acceptances at every school to which I applied.

I would highly recommend Ellin Lolis as they were fantastic at helping me flesh out ideas I had in my head in a way that would make the most impact with an admissions committee.”

Want to put the Ellin Lolis Advantage to work for your admissions essays? Find out more about our team of expert MBA essay editors here .

Real MBA Essays That Got People In

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Examples of Scholarship Essays for the “Career Goals” Question

Emily Wong is a writer at Scholarships360. She’s worked as a social media manager and a content writer at several different startups, where she covered various topics including business, tech, job recruitment, and education. Emily grew up and went to school in the Chicago suburbs, where she studied economics and journalism at Northwestern University.

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Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

Writing an essay is often the trickiest part of the scholarship application, not to mention the most time-consuming. However, the essay section also allows room for creativity and individuality. If you can communicate effectively, you can use the essay portion to stand out from the crowd. Let’s go over some tips for writing, as well as a couple of scholarship essay examples about career goals.

How to write a scholarship essay 

At this point, you’ve probably gained plenty of experience writing papers for school. However, it may still take a couple of tries to nail the scholarship essay. Since scholarship teams often have to get through a lot of applications, it’s important to stand out while staying concise. Here are some simple guidelines for writing scholarship essays.

See also: How to write a winning scholarship essay (with examples!)

Take five minutes to brainstorm

Before you even start your essay, take some time to gather your thoughts. Think about what you’ll want the paper to focus on. Why did you choose to pursue your career path in the first place? Where do you want to be in five years? How would this scholarship help you further your studies and work toward your goals?

Once you’ve jotted down a few ideas, choose one or two to center your essay on. Identifying the focus of your paper, it’ll make it easier to keep your thoughts organized. In turn, it’ll make it easier for the reader to follow.

Related : How to start a scholarship essay (with examples!)

Stay within the word limit

Unlike the four-page essays that you may have written in English class, scholarship essays are often only a paragraph or two. In order to respect the selection committee’s time, be wary of going too far about the specified word count. A general rule of thumb is to stay within 20 words above or below the limit. That may entail a few rounds of edits to get the wording just right.

Stay positive!

Feel free to use part of your essay to talk about your life’s challenges. After all, the selection committee often wants to give the award to a candidate who needs it. However, make sure your anecdote doesn’t devolve into a sob story. If you’re going to bring up hardships you’ve endured, try to balance it by talking about how you’ve overcome them. By demonstrating resilience, you can show readers how you would use the scholarship to succeed in your current situation.

Leave time to proofread

Especially for a short scholarship essay, proofreading can take as little as 5-10 minutes. Still, it can be tempting to just hit “submit” after your first draft. However, being too impulsive can leave your essay riddled with typos and grammatical errors.

Try to avoid unnecessary mistakes by finishing your draft at least 24 hours before the scholarship deadline. That way, you can proofread it with fresh eyes before you submit it.

If you’re struggling to close out your essay, read how to end a scholarship essay in five steps .

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How to write a 100-word “career goals” essay.

When writing a 100-word essay, you’ll have to choose your content carefully. Since space is limited, you’ll want to identify the most important details to include beforehand.

First and foremost, make sure to clearly communicate your current pursuits. Talk about your academic and extracurricular activities related to your career goals. Additionally, it’s important to be specific about what you plan to do in the future. Then, if you have extra room, you can talk about how the scholarship will help you reach your goals.

My name is Alison MacBride, and I’m a sophomore at the University of Illinois. I’m currently pursuing a major in Journalism with a minor in Natural Resource Conservation. After completing my program, I plan to combine my areas of interest to become an environmental journalist.

During high school, I volunteered at an eco-conscious farm, where I learned about how our actions affect the earth. Since then, I’ve been set on raising awareness for the environment. This scholarship would go a long way in helping me finish my degree with the skills I need to investigate and report about critical issues.

Word count: 100

How to write a 250-word “career goals” essay

For the 250-word essay, you can go into more detail. Give the readers some context by talking about how you first got interested in your chosen career. Storytelling can be especially effective in engaging your audience. Try to capture their attention by choosing one or two concrete examples and relaying them vividly.

Additionally, you can spend more time talking about the scholarship and how it’ll make a difference in your studies. Go into more detail about how and why you need the award, but remember to keep it positive! For more help, check out how to write a 250 word essay . 

I first decided that I wanted to pursue a career in environmentalism in early high school. The summer after my freshman year, I joined a volunteer program at an eco-conscious farm in my community. In addition to helping out with the operations, I learned about current environmental issues related to farming and other consumer industries.

After learning about the agricultural industry’s impact on the planet, I was inspired to make a difference. The next year, I started a monthly earth magazine at my high school in which we broke down environmental issues and offered tips on how to be more eco-friendly. When I started college, I founded an on-campus publication with the same mission.

In recent years, I’ve been troubled to see how some media outlets downplay the gravity of issues like climate change and deforestation. I’ve admired reporters who publish trustworthy and comprehensible information about environmental issues, and I aim to follow in their footsteps.

When I entered college, I was initially concerned that I wouldn’t have enough money to finish my degree. Fortunately, I’ve been able to cover most of my tuition using merit scholarships and paychecks from my part-time job on campus. Receiving this scholarship would allow me more time to focus on acing my classes and pursuing environmental advocacy work on campus.

Word count: 261

Final thoughts

Planning is essential in making your “career goals” essay clear and concise. Hopefully, these scholarship essay examples about career goals can be your guide to writing a scholarship-winning essay. Good luck!

Additional resources

Maybe you need to write a longer scholarship essay? We can help with our writing a 500 word essay guide ! Be prepared and learn how to write essays about yourself and how to craft an impressive personal statement . Learn the differences between a personal statement and a statement of purpose as the terms might come up on college websites. If you haven’t decided on a college already, check out our guide on how to choose a college . No matter where you are in your educational journey, make sure that you apply for all the scholarships you qualify for!

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50 Inspiring Examples of Career Goal Statements

By Status.net Editorial Team on February 7, 2024 — 12 minutes to read

A career goal statement is a clear and concise description of your professional aspirations: it outlines what you aim to achieve in your career path, providing direction and serving as a guide for your professional decisions. Crafting this statement requires self-reflection to identify what truly matters to you in your career.

Think of your career goal statement as a compass. It helps you navigate through opportunities and choices, aligning them with your long-term objectives. A well-defined goal statement includes specific job titles or roles, industry preferences, skills you want to acquire or use, and the values that matter to you in a work environment.

For example, your statement might be, “I aim to become a Senior Software Developer at a tech company that values innovation, in the next five years.” This statement is direct, time-bound, and reflects personal and professional values.

When writing your own career goal statement, start by asking yourself some questions:

• What am I passionate about?
• Where do I see myself in five, ten, or fifteen years?
• What skills do I need to develop to reach my goals?

Your statement can evolve as your career advances and your goals change. Remember, it’s a living document meant to grow along with you. Keep it precise, make it inspiring for yourself, and let it reflect who you are and who you want to become professionally. By doing so, you’ll create a powerful tool to steer your career decisions and help achieve your ambitions.

Components of a Strong Career Goal Statement

A strong career goal statement effectively communicates where you see yourself in the future and how you plan to get there. The keys to crafting this include clarity in your aspirations and how your current path aligns with your long-term objectives.

Clarity and Specificity

Your career goal statement should clearly articulate the position you’re aiming for and the steps you plan to take to achieve it. For example, instead of saying “I want to grow in the tech industry,” specify “My goal is to become a Senior Software Engineer at a renowned tech firm within the next five years by honing my skills in mobile applications development and leadership.”

Alignment with Career Objectives

Ensure that your statement aligns with your broader career objectives. For instance, if you’re determined to enter the field of environmental sustainability, your goal statement could specify, “I will secure a role as a Sustainability Project Manager by gaining expertise in renewable energy solutions and contributing to conservation projects.”

Brevity and Conciseness

Keep your statement concise; it shouldn’t be longer than a short paragraph. A crisp, well-worded statement would look like, “Within three years, I aim to advance to a Lead Graphic Designer position by consistently delivering innovative designs and taking on more strategic projects.”

Personal Motivation

Include a sentence about what drives you towards this goal, which gives a personal touch to your career goal statement. You might say, “I am committed to becoming an industry-recognized financial analyst by developing cutting-edge quantitative models, fueled by my passion for data-driven decision making.”

The Purpose of Career Goal Statements

A career goal statement helps you and others understand where you’re aiming in your professional life. It serves as both a guide and a benchmark for your career progression.

Professional Development

Your career goal statement is a powerful tool for professional development. It’s a declaration of your ambitions, which often falls into specific categories like acquiring new skills, achieving certifications, or reaching a new position. For example, you might aim to become a certified project manager within the next two years, highlighting the steps and skills you’ll need to get there.

Job Search Focus

When you’re on the job hunt, having a career goal statement gives you a lens to evaluate potential job opportunities. Imagine you’re an engineer seeking roles in renewable energy projects; your career goal statement would specify this preference, allowing you to target your job search and tailor your applications to match your aspirations.

Performance Management

During performance evaluations, your career goal statement offers a clear outline of what success looks like for you. It can act as a communication tool between you and your supervisor, ensuring that you’re both aligned on your targets. If your goal is to lead a team, your performance metrics might include leadership training and successful project outcomes.

Personal Reflection and Growth

Your career statement doubles as a checkpoint for personal reflection and growth. By setting specific goals like enhancing your public speaking skills or learning a new programming language, you create a framework for personal progress, tying these improvements back to your broader career objectives.

Writing Your Career Goal Statement

A career goal statement is a clear and concise description of your professional aspirations. It’s important to chart a course for your career by setting strategic goals and outlining the steps you plan to take to achieve them.

Self-Assessment

Start by evaluating your interests, strengths, weaknesses, and values. This step helps you align your career trajectory with your personal attributes and ambitions.

• If you enjoy creative problem-solving, you might aim for a role in strategic development.
• Someone with a natural talent for communication might target a career in public relations.

Research and Exploration

Learn about the industries and positions that align with your interests and skills. Find out what qualifications you may need and what career advancement may look like in those roles.

• Researching the field of data science might show you the importance of skills like programming and data analysis.
• Exploring the healthcare industry could lead you to consider roles ranging from a health administrator to a nurse practitioner.

Articulating Your Goals

Clearly state your short-term and long-term career objectives. Make them specific, measurable, achievable, relevant, and time-bound (SMART).

• Short-term goal: Completing a professional certification in digital marketing within the next year.
• Long-term goal: Becoming a chief marketing officer at a technology company within the next ten years.

Revising and Refining

Your career goals are not set in stone. Periodically review and adjust them to reflect your growing skills, changes in the industry, and personal life changes.

• Revising your goal to include leadership skills if you’re aiming for management positions.
• Refining your goals to focus more on work-life balance if personal circumstances change.

Examples of Career Goal Statements

When crafting your career goal statement, be specific and align your goals with your desired career path. This section will provide examples for different career stages to guide you.

For Recent Graduates

As a recent graduate, your goal statement should reflect your eagerness to apply your education in a practical setting and grow professionally. For example:

• “My goal is to secure a role as a software developer at a forward-thinking tech company where I can contribute to innovative projects and hone my coding skills in real-world applications.”

For Mid-Career Professionals

For you in mid-career, a statement should focus on advancing your current skills and taking on larger responsibilities. For instance:

• “I aim to elevate my expertise in digital marketing to become a marketing manager, where I can lead strategic campaigns and impact the company’s growth directly.”

For Career Changers

As someone looking to change careers, your statement needs to leverage your transferable skills and express your commitment to the new field. Consider this example:

• “I intend to transition into the field of data analysis, leveraging my extensive background in market research to deliver actionable insights and drive decision-making processes.”

For Executive-Level Positions

Your executive career goal statement needs to showcase your vision for leadership and your ability to steer the company to new heights. An example could be:

• “I am determined to apply my 15 years of managerial experience to a Chief Operations Officer role, focusing on optimizing company-wide operations to boost profitability and efficiency.”

50 Examples of Career Goal Statements

• 1. “To secure a challenging position in a reputable organization to expand my learnings, knowledge, and skills.”
• 2. “Seeking a role at (…) Company where I can contribute to the team’s success while developing my skills as an accountant.”
• 3. “To achieve a lead position in software development that allows me to design innovative solutions and manage a dynamic team.”
• 4. “To become a primary school teacher that inspires young minds and fosters a love of learning.”
• 5. “Aiming to leverage my experience in customer service to become a leading sales representative within the next five years.”
• 6. “To grow into a senior role within the marketing department, contributing to the company’s strategic goals and brand development.”
• 7. “Seeking a position as a clinical practice assistant for a health organization that focuses on the development of innovative medical treatments.”
• 8. “To secure a position as a human resources manager and contribute to an organization’s employee engagement and professional development strategies.”
• 9. “My goal is to become a project manager within a progressive tech company, leading innovative projects to successful completion.”
• 10. “Aspiring to be a top journalist within a major media outlet, reporting on significant global events that shape our world.”
• 11. “To develop a career in finance, eventually becoming a chief financial officer for a well-established corporation.”
• 12. “To obtain a managerial position in the hospitality industry, providing exceptional guest experiences and leading a successful team.”
• 13. “Looking to apply my graphic design skills in a dynamic advertising agency, producing high-quality work for a variety of clients.”
• 14. “To establish myself as a leading real estate agent within the community, known for diligently serving clients and achieving their property dreams.”
• 15. “To become a senior software engineer, specializing in machine learning and artificial intelligence, contributing to cutting-edge technology advancements.”
• 16. “Aspire to join an international non-profit organization, focusing on human rights advocacy and contributing to meaningful change.”
• 17. “To earn a position as a lead researcher in a top-tier biotech firm, focusing on the development of life-saving pharmaceuticals.”
• 18. “To be recognized as an expert in environmental law, working to protect natural resources and promote sustainability.”
• 19. “To secure a role as an art director within a prestigious agency, driving creative strategy and inspiring a team of designers.”
• 20. “Aiming to become a chief operations officer, optimizing organizational processes and enhancing overall efficiency.”
• 21. “To advance my career in the field of education technology, developing innovative tools that facilitate learning and growth.”
• 22. “Seeking to become a master electrician, overseeing complex projects and mentoring apprentices in the trade.”
• 23. “To climb the ranks to a senior data analyst role, transforming data into actionable insights that drive business strategy.”
• 24. “To become a leading figure in digital marketing, known for crafting high-impact strategies that generate measurable results.”
• 25. “Aspiring to be an executive chef in a Michelin-starred restaurant, creating world-class cuisine and leading a top-tier culinary team.”
• 26. “To secure a position as a cybersecurity expert, protecting sensitive information from threats and vulnerabilities.”
• 27. “Aiming to be a respected leader in the field of public health, influencing policy and improving community health outcomes.”
• 28. “To establish a career as a professional musician, performing internationally and sharing my passion for music with diverse audiences.”
• 29. “Seeking a role as an aerospace engineer with a focus on sustainable design and innovation in air travel.”
• 30. “To become a leading architect, known for designing eco-friendly and innovative structures that enhance the urban landscape.”
• 31. “To grow into a senior role in supply chain management, optimizing logistics and contributing to the company’s profitability.”
• 32. “Aspiring to become a senior content creator, producing engaging and informative content that resonates with a wide audience.”
• 33. “To secure a position as a labor and delivery nurse, providing compassionate care and supporting families during a pivotal life event.”
• 34. “To become a principal consultant, offering expert advice and solutions to businesses in my area of expertise.”
• 35. “Aiming to be a top sales manager, driving team performance and exceeding company sales targets consistently.”
• 36. “To secure a leadership position within the field of environmental science, contributing to research and advocacy for climate change mitigation.”
• 37. “To become a recognized expert in user experience design, creating intuitive and user-friendly digital products.”
• 38. “Seeking a role as a professional event planner, executing unforgettable events that exceed client expectations.”
• 39. “To advance to a senior technical writer position, producing clear and concise documentation that supports product development.”
• 40. “Aspiring to be a chief diversity officer, fostering an inclusive workplace culture where all employees can thrive.”
• 41. “To become a lead mechanical engineer in the automotive industry, contributing to the development of innovative and efficient vehicles.”
• 42. “To secure a position as a business analyst, helping organizations to improve processes and systems for better performance.”
• 43. “Aiming to become a senior environmental consultant, providing actionable strategies for sustainable business practices.”
• 44. “To establish myself as a professional photographer, capturing moments and stories through my lens for global publications.”
• 45. “Seeking a role as an investment banker, helping companies to grow and investors to achieve their financial goals.”
• 46. “To become a thought leader in digital transformation, guiding enterprises through the integration of new technologies.”
• 47. “Aspiring to be a senior policy advisor, influencing legislation and policy decisions that impact the public sector.”
• 48. “To secure a position as a professional interpreter, facilitating communication in multiple languages for international organizations.”
• 49. “Aiming to become a leading expert in nutritional science, contributing to healthier lifestyles and dietary choices.”
• 50. “To establish a career as a professional speaker and author, sharing my expertise and inspiring others in my field.”

Frequently Asked Questions

How can you write an effective career goal statement for your resume.

When you write a career goal statement for your resume, start by reflecting on your strengths, skills, and experiences. Then, identify the kind of position you’re aiming for and how your career path aligns with the goals of the company. Use action words and quantify achievements where possible.

What are some examples of short-term career goals in professional development?

Short-term career goals might include obtaining a professional certification, improving specific job-related skills such as public speaking or technical proficiency, or networking to connect with industry leaders. These goals are typically achievable within a few months to two years.

What should be included in a personal career goal statement?

Your personal career goal statement should include your career interests, the competencies you wish to utilize, the type of environment you thrive in, and how you see your career progressing. It gives employers a glimpse into your aspirations and professional philosophy.

Can you give examples of comprehensive goal statements for students?

An example for a student might be: “Graduate with a degree in Environmental Science and secure an internship with a leading sustainability organization, to contribute to effective climate change solutions.” This states the education aim and the practical, immediate objective after graduation.

How do you frame a career goal statement for entry into graduate school?

A career goal statement for graduate school should express your academic interests, how the program aligns with your career plans, and what you intend to accomplish professionally with the advanced degree. This could be working towards a specific research field or role in academia.

What elements make up a compelling and succinct one-sentence career goal?

A compelling one-sentence career goal is specific, mentioning the desired industry or role, is realistic, and includes a timeframe. For example, “To become a certified project manager within the next year and lead technology-related projects in a Fortune 500 company.”

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• Best Mission Statements Examples [for Travel & Accommodation]

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Long-Term Career Goals [Examples & How to Succeed]

November 7, 2023

Setting goals is the first step to achieving anything you want out of life, and your career is no exception. Long-term career goals define where you want to be in the future and serve as an overall guide for the decisions you make about your career day-by-day and year-by-year.

This article will explore what long-term career goals are and offer examples and tips for realizing them.

What Are Long-Term Career Goals?

Definition : Long-term career goals are objectives that will be fulfilled over time, anywhere from a few years to a lifetime.

These goals are the big building blocks for your career as a whole, creating the concrete steps you need to take to reach your overarching aspirations. Long-term career goals help keep you on track on the long road to creating the work life you want to have and steer you toward the steps that will get you where you want to go.

However, long-term career goals do not need to be set in stone. They can and should evolve over time as you progress in your career. Many things will change along the course of a career—including yourself—and your long-term career goals should grow with you.

Long-Term Career Goal Examples

Long-term career goals depend entirely on each person’s interests and desires, so they are limited only by individual imagination. However, there are several goals that are very common for people to set. These can include targets such as:

• Landing a leadership position
• Working within a specific company or industry
• Finding a healthy work-life balance
• Increasing earnings
• Working in a specific type of environment, such as a fast-paced workplace or entirely remotely
• Landing a promotion or specific job title
• Earning a degree or certification
• Creating career stability
• Becoming a mentor or coach
• Publishing research, articles or a book
• Becoming a subject matter expert/thought leader
• Starting a business
• Retiring early/comfortably
• Building a robust professional network

Importance of Long-Term Career Goals

Long-term career goals create a framework that you can use to guide you throughout your career. The process of setting long-term career goals can help you articulate what you want out of your career and narrow your options so that they can focus on what’s most important to you.

Once those goals are established, they function as guideposts to influence you to make the choices that will get you closer to your desired career destination. Goals also motivate you to keep going through the work it requires to reach the next step. Finally, achieving these goals brings immense satisfaction and fulfillment.

How Do Short Term Goals Differ from Long Term Goals?

The difference between short- and long-term career goals is just as it sounds: long-term goals take more time to achieve. However, they are both key to accomplishing your objectives. In order to achieve long-term goals, you must create short-term goals that will help you reach bigger goals step by step. And short-term goals should always map to long-term goals so that you are spending your time and energy in ways that lead to your bigger vision.

Some examples of short-term goals include:

• Taking a class or seminar
• Learning a new tool or skill
• Finding a mentor
• Successfully executing a project

Setting Your Long-Term Career Goals

Setting your long-term career goals generally requires self-reflection and research. When you ask yourself the question of “What do I want to achieve in my career?” the answer may not immediately be clear, and it may take some investigation for you to come up with meaningful goals for yourself.

Here are some tips to help you through the process:

• Start with a big vision of what you want out of life, and work backwards from there to set career goals
• Be aware of your personal “why” for your goals
• Learn from others’ career paths

Talking about your career goals with others can be a huge help. Family and friends can offer personal insights, while colleagues and your manager can provide a more professional view. Having a career mentor can be an invaluable resource as well—they are there to help guide you by getting to know you and drawing on their experience and expertise to offer personal guidance.

Assessing Personal Values and Interests

Your long-term goals should reflect your personal values and interests, so it pays to spend some time defining what you believe in and what kinds of things you are drawn to. This applies not only to activities and subjects, but also how you like to work and relate with people and the world around you.

Here are some questions you can ask when you are exploring possible long-term goals to see if they are a good fit for you:

• Do your long-term goals make you feel energized? Overwhelmed? Anxious?
• How much would you have to change yourself in order to achieve the goal?
• Have you made the goal based on your personal vision, or on others’ expectations?

When you have set thoughtful, personal long-term goals, they should feel exciting and achievable, while giving you plenty of room to stretch and grow.

SMART Goals

Any kind of goal is more achievable when you make it SMART:

• Specific: Define in detail what you want to achieve.
• Measurable: Make sure you have a way to determine whether you’ve reached your goal or not.
• Achievable: The goal must be realistic.
• Relevant: Create goals that bring you closer to your ultimate objective.
• Time-bound: Your goal should have a definitive time frame.

Using the SMART framework is a standard best practice that sets you up for success in setting and reaching your long-term career goals.

Strategies for Achieving Long-Term Career Goals

While your long-term career goals should be realistic, that doesn’t mean they will necessarily be easy to accomplish. Realizing meaningful long-term career goals takes planning, motivation, and accountability. Setting clear, measurable goals is a great start toward reaching your objectives. But you also need a plan to help you keep moving toward your targets. Here are a few strategies and steps you can use to get there.

Create a Career Roadmap

A career roadmap charts your career plan, outlining how you will get from where you are now to your ultimate target. An effective career roadmap includes the actions you will need to take at each step of your career to reach your objectives. This kind of roadmap offers concrete guideposts for you as you move forward in your professional life. Some benefits of using a career roadmap include:

• Offers guidance in making decisions that affect your career trajectory
• Allows you to measure your real progress against your plan
• Provides motivation to continue striving toward your desired long-term results

However, career roadmaps should also be flexible enough to allow you to change them as needed. As circumstances and goals change, career roadmaps will need to shift as well. Very few people will end up with the exact same roadmap in their later career that they had at the beginning. Align your career roadmap with any career pathing conversations you have with your managers or mentors to make sure your desires are known for your career.

Gain Necessary Skills and Experiences

All long-term career goals involve cultivating new skills and experiences that can only be gained over time. For example, if your long-term goal is to land in a leadership position, you will need to develop several skills, such as “soft” interpersonal skills, communication skills, and management skills. This could translate to actions such as participating in courses or training, seeking out leadership roles inside or outside of the work setting, or participating in a leadership coaching program to learn from experienced leaders .

Networking and Building Professional Relationships

You can’t get where you want to go in your career without the right skills, but relationships with the right people are also key to achieving your long-term career goals. At every stage of your career, a healthy and diverse professional network provides an invaluable resource for career opportunities, learning, support, and collaboration. However, valued professional relationships aren’t one-way. A great network comes with opportunities to help others. This can involve formal situations such as workplace mentoring programs or more informal relationships.

Continuous Learning and Development

Having a mindset in which continuous learning and development is an everyday part of life and work will go a long way toward helping you achieve long-term work goals. This means taking advantage of chances to learn and grow your skills. Often, employers offer these types of opportunities in formal employee development programs , but you can also find myriad ways to learn on your own.

Top Challenges to Reaching Long-Term Career Goals

Everyone faces obstacles on the road to realizing their long-term career goals. These may include:

Changes in the workplace

The pace of change in industries and markets has accelerated over the past several decades, and technology is going to continue to create evolution. That’s why adaptability is so important in setting your long-term career goals; you have to know how to roll with the punches.

Changes in your life

Even with the most detailed plan, life will present unexpected changes, both positive and negative. When these happen, it’s time to take stock of where you are, how new developments have affected your plans, and where to go from here.

Self-doubt or uncertainty

Setbacks or a lack of expected progress can sow the seeds of self-doubt about whether you can really accomplish what you’ve set out to do. When this happens, some serious self-examination is in order, and it’s always a good idea to talk to a trusted mentor or other person to get an objective view.

We all have a limited amount of time, and taking enough of it to accomplish your goals can be a real challenge. It’s easy to let day-to-day tasks monopolize your time. But if you want to reach your long-term goals, you need to consciously make sure you’re spending the time to make them a reality.

Tips for Staying Motivated and Overcoming Challenges

It can be difficult to stay motivated over the amount of time it takes to achieve long-term career goals.

Here are some suggestions for how to stay motivated:

• Set SMART goals from the beginning
• Have a career roadmap
• Breaking up your long-term goals into smaller steps
• Seeking guidance and support from others
• Talk with your mentors about your goals
• Celebrate when you’ve reached your goals and milestones

You deserve to enjoy the sense of accomplishment that comes from realizing what you’ve set out to do. A moment of reflection on what you’ve achieved also offers an opportunity to make sure your goals are still relevant, and to recalibrate if they aren’t.

Reach Your Long-Term Career Goals with Chronus

Setting long-term career goals is crucial to creating a career that is satisfying and successful—no matter how you define success. Creating these goals isn’t a simple process, but doing it right lays the groundwork for getting where you want to go in your professional life. No matter where you are in your career, you can benefit from long-term career goals. The time to begin is now.

Learn more about how mentoring programs can help you design and achieve your long- and short-term career goals.

Jennifer Sokolowsky

Jennifer Sokolowsky is a freelance writer and editor based in Seattle. Her work focuses on the potential of technology to transform the business world and human lives.

Posted in: Best Practices , Talent Development

Seven Tips for Writing a Standout Goals Essay for Your MBA Applications

November 15, 2023

Melisa Prevost

When reviewing your business school application, admissions committees want to see that you can clearly articulate your goals and tie them into your personal story. Why, you might ask, do you need to articulate your goals if many people either change their mind or want to explore career options during their time in an MBA program? By submitting a well-thought-out goals essay, you are showing that you can build a plan to reach a goal; do the research to find out what is feasible; assess what skills and experience you need to reach that goal; and find the resources at each program to which you are applying to achieve that goal. This way, if your goal changes while at business school, you are showing admissions teams you have the skill set to build a new plan to your new goal.

Here are seven tips to help you write a standout goals essay:

1. Start with the “why” behind your goals.

A story that articulates what has inspired your goals—for example, your experience working on a consulting project or a passion that until now has only been a part of your extracurricular life—can be a compelling way to begin a goals essay. How has this experience informed your aspirations? Depending on the essay prompt, you might use more or less space on this story. If the prompt pertains to the inspiration behind your goals—such as  Columbia ’s goals question or the  Consortium ’s Core Essay 1—make sure you take the time to explain what has inspired you. Be specific in your story to hook the reader. 

2. Explain your long-term aspiration.

Make the connection between the story and your long-term goal. Your long-term goal can be directional—if we’ve learned anything in the past couple of years, it’s that things can change. What role do you ideally see yourself in 20 years from now, and how would it help you achieve your aspiration? This role can be your long-term goal. What is your target industry? In what kind of company or industry do you want to work? A startup? Something midsized? A large and established corporation? CPG? Finance? Tech? 

Your long-term aspiration could also be articulated as a problem you want to solve, rather than a specific role, company, or function. Start with what you know, and then build your long-term goal from there. Make sure it is clear how your short-term goal will be a step in the direction of your long-term goal.

3. Identify your short-term goal.

What is the best first step in your plan? What role can build on your current skills (and soon-to-be-acquired MBA skills) to help you achieve your aspiration? Would spending time working as a product manager help you own your own product, much like you want to own your own company as an entrepreneur in the long term? Would spending time working in consulting give you the breadth of industry experience to help you become a supply-chain expert and eventually a COO? For a short-term goal, you want to be more specific. An ideal short-term goal statement would include your desired role, function, industry, and example company (or two). Leverage a school’s employment report to identify potential companies that recruit at a specific school. 

4. Articulate what you need from an MBA.

Find a job description of your ideal role to identify where you need to grow and which skills you can gain from an MBA. Mental check here: Is the list of skills you must obtain larger than the list of skills you could already bring to the role? If so, your desired career change might be something bigger than you can achieve with an MBA alone, and you might want to reassess whether this goal is the best first step for you. In such cases, identify another role you could take first that would help you grow into your ideal role. For example, big tech companies often want to hire engineers or computer science grads for a product management role, but there are more business-oriented roles such as program manager or marketing roles such as product marketing manager than can be a part of this same team.

5. Conduct research on each program.

Now that you can articulate what you need from an MBA, find the resources at each business school that can help you gain those skills. Think across classes (core and elective), experiential learning opportunities, clubs, conferences, collaboration with other departments (law, engineering, etc.), and professors. It is much more valuable to speak in depth about a couple of resources than it is to include a laundry list. Show you’ve taken time to think about what you can learn from each one—and how you can contribute. Schools will be looking for evidence that you want to be an involved classmate. However, realize that much of the learning you will do will happen outside the classroom.

6. If you want to change careers, explain why.

Many people pursue an MBA to make some sort of change in their career.  Career changes  tend to encompass four different factors: level, location, industry, and function. The more factors that you want to change, the more important it is to find the right MBA program to help you make that change. If you want to use an MBA to change careers, you should explain why you want to make such a change. Beginning your goals essay with a story that illustrates the motivation behind your goals can be particularly helpful. 

Are you trying to transition into an industry that more closely aligns with your passion? I recently had a client who had been working toward a career in professional dressage. She balanced her career between the equestrian world and other interesting jobs but wanted to use an MBA to actually bridge these worlds and eventually run her own company. So, her story of growing up in the equestrian world was key to her goals essay and explaining why she wanted to transition from a financial role to a product manager role in a sports-focused company.

7. Brainstorm to identify your goals.

If you are having trouble defining your goals, spend time conducting informational interviews with people who work in industries or jobs that you find interesting. Brainstorm what about your current job excites you and what impact you want to make on the world. Talk with a trusted advisor or mentor to identify different options.

Telling YOUR story and explaining why YOUR goals make sense for YOU is the most compelling and authentic approach you can take in your business school applications!

For more guidance on your MBA journey, sign up for a free 30-minute consultation with a Stratus admissions expert today!

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Essay: How Will This Scholarship Help You Achieve Your Goals? (With Example) – 2023

Jennifer Finetti May 23, 2023

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Many scholarship applicants often have to write a “How will this scholarship help you achieve your goals” essay. This gives the scholarship committee an understanding of how the scholarship will help students pursue their goals.

Needless to say, the essay is very important for the scholarship application. This is where students can show off their personality. Students should make sure to write a unique composition which answers the essay question.

Think About Your Goals

It can be challenging to think about what your goals are after college. This is especially true if you haven’t decided on a major and have no idea what you want to study.

If you find yourself struggling to determine what your career goals are, try brainstorming before you start writing. Think of what your short-term and long-term goals are and write them down. What skills do you need to achieve these goals?

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Writing Tips – Getting Started

When starting to write your essay , make sure you open with a catchy introduction. This can be a question, an anecdote or a personal story. You want to grab your reader’s interest right away. Start with something unique, rather than using a generic sentence that any other student can use.

Explain the Inspiration Behind Your Goals

You’ll then want to explain the inspiration behind your goals. What led you to want to pursue these goals? What experiences have you had in life which have influenced you and your dreams?

Discuss Your Goals

After discussing your past experiences, talk about your education and career goals . Do you have a major? How will it help you achieve your goals?

Do you have long-term goals you can talk about? The scholarship provider doesn’t expect you to have long-term goals set in stone so don’t worry if you don’t. Instead, you can write about how you wish to impact others.

Make a Creative Conclusion

In your conclusion paragraph, you should summarize the major points in your essay.  Then finish with a closing thought. You should try to make it creative and unique. You want to leave a lasting impression on the reader.

After you finish writing your essay, make sure you proofread it several times. The last thing you’d want to do is turn in an essay with grammar mistakes.

Scholarship Goals Essay Example

It was November, 2016, a few days before Thanksgiving. My class took a field trip to a soup kitchen to serve lunch. I poured piping hot soup into bowls while people started to fill the room. It was a great way to warm up on the frigid November day. Their eyes seemed empty and sad. “Happy Thanksgiving” we said to one another, as our eyes locked.

A few days later, as I sat surrounded by family, turkey, gravy and pumpkin pie, I couldn’t help but feel like something wasn’t right. Why was I so fortunate to have access to all this food? I thought of the people from the soup kitchen and wondered where they were. I knew right then and there that my purpose in life was to help people.

I returned to the soup kitchen as a volunteer a week later, and a week after that.

I envisioned the realm of possibilities for these people. “I would connect him with a rehab program, her with daycare for her baby so she could find work,” I thought to myself while volunteering. I have dreams of one day being able to help people make changes in their lives.

For this reason, I will be starting my undergraduate degree in social work at Boston University in the fall. I am certain that my studies will instill within me the skills and knowledge I need to pursue a career as a social worker. I hope to be able to help those who are less privileged find hope in their lives.

This scholarship will help me achieve my educational and career goals. I have been working hard to save up for college, but with the exorbitant costs of tuition, my part-time jobs haven’t been enough. I am planning to work during my undergraduate degree, but I do wish to focus a lot of my time on my studies. This scholarship will help by lowering the costs of college and the amount of hours I’ll need to work throughout my studies. This way, I’ll be able to continue with my academic achievements. It will also give me time to find an internship. I am hoping to find an internship at a homeless shelter in the Boston area.

It has been two and a half years since I first walked into that soup kitchen. That day without a doubt has changed the course of my life. My experiences there, talking with people and hearing their stories, have instilled within me a passion to help people make positive changes in their lives. This scholarship will allow me to pursue the education I need to achieve my goals.

• Scholarship Essay

Jennifer Finetti

As a parent who recently helped her own kids embark on their college journeys, Jennifer approaches the transition from high school to college from a unique perspective. She truly enjoys engaging with students – helping them to build the confidence, knowledge, and insight needed to pursue their educational and career goals, while also empowering them with the strategies and skills needed to access scholarships and financial aid that can help limit college costs. She understands the importance of ensuring access to the edtech tools and resources that can make this process easier and more equitable - this drive to support underserved populations is what drew her to ScholarshipOwl. Jennifer has coached students from around the world, as well as in-person with local students in her own community. Her areas of focus include career exploration, major selection, college search and selection, college application assistance, financial aid and scholarship consultation, essay review and feedback, and more. She works with students who are at the top of their class, as well as those who are struggling. She firmly believes that all students, regardless of their circumstances, can succeed if they stay focused and work hard in school. Jennifer earned her MA in Counseling Psychology from National University, and her BA in Psychology from University of California, Santa Cruz.

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